The Latest News From Leading Brands

Corporate and nonprofit news distributed by 3BL, including press releases, op/eds, multimedia, and the full range of stories that shape reputation.

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Philanthropy
Philanthropy
ASPCA Hosts Its First Giving Hope Facebook Live-a-Thon on Giving Tuesday to Raise Critical Funds for Animals in Need
On Giving Tuesday, November 28, beginning at 9 a.m., the ASPCA is hosting its first-ever ASPCA Giving Hope Facebook Live-a-thon on the ASPCA’s Facebook page. Special guests include actress Edie Falco, Mother of Dogs founder Allie Rizzo, as well as Travis Brorsen, host of Animal Planet’s My Big Fat Pet Makeover, Dan Schachner, America's favorite Animal Planet Puppy Bowl "Rufferee," and Jill Rappaport, an award-winning animal advocate and host of Animal Planet’s first-ever, Puppy Bowl Presents: The Dog Bowl. Influencers and senior pet advocates Chloe Kardoggian and Mervin the Chihuahua will also join the event.
Subaru of America
Philanthropy
Philanthropy
Gifts of Energy an Ideal Way to Help Others on Giving Tuesday
Gifts of Energy from Consumers Energy offer a convenient solution for those who want to help others this Giving Tuesday. Giving Tuesday (#GivingTuesday) is a global day where people are encouraged to donate time, goods or their voice in order to assist those in need.
Consumers Energy
Environment
Environment
Ecocentricity Blog: Pride vs. Guilt
Perhaps you’ve started shopping at your local farmers market weekly. Maybe you’ve replaced your incandescent lightbulbs with LEDs. You might have started paying a bit extra for the organic strawberries instead of the regular ones. How should you feel?
Ray C. Anderson Foundation
Corporate Responsibility
Corporate Responsibility
It's Giving Tuesday! - Best Buy's Open Giving Format Encourages Employee Giving
Best Buy’s 12,000 employees are enjoying the retailer’s new employee giving program that matches 40 per cent of their donations to registered Canadian charities. The retailer’s new open giving program, called ‘myGiving’ launched in June.

“We’ve had lots of really great feedback,” says Karen Arsenault, Manager, Community Relations at Best Buy Canada Ltd. “People are excited about the program because they often have personal connections to charities and want to give back, whether it’s in support of a family member that has gone through cancer or helping a friend participating in a run or a ride in support of a specific charity.”

The program uses a simple online tool that makes giving to charities that “are near and dear to our employees’ hearts” really easy.
SiMPACT Strategy Group
Philanthropy
Philanthropy
AIDA Sends SOS Children’s Village Charity Check on Its Travels
For more than ten years AIDA Cruises has already been supporting the work of SOS Children’s Village (SOS-Kinderdorf) in worldwide projects for disadvantaged children. Revenue from the sales of the book “CREATIVE – Fold the most beautiful hand towel animals” in which the cruise provider has collected ideas for artfully folded zoo creatures, is also benefiting children and adolescents. On board AIDAprima, the crew under Director Hotel & Guest Services Marc Spingler have sent a charity check for the proud sum of 6,000 euros on its journey to the Iloilo SOS Children’s Village in the southeast of the Philippine island of Panay.
Carnival Corporation

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