Impact & Sustainability News From Leading Brands

Keep up with the latest news from 3BL’s clients.

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Events, Media & Communications | 3BL

“AI Can’t Quote Coverage You Never Generated.”

The CMO made a compelling case: Advertising had measurable return on ad spend (ROAS). Content marketing had attribution, earned media had neither. It wasn’t an unreasonable argument. The metrics said what they said. Her headcount went to marketing.

Awards, Ratings & Rankings

Medtronic Returns to Fast Company’s Most Innovative Companies List for Second Year in a Row

Medtronic

Events, Media & Communications

Georgia-Pacific Announces President & CEO; Duncan to Lead Nearly 100-year-old Atlanta-Based Manufacturing Company

Georgia-Pacific Corporation

Events, Media & Communications

Boston’s Flexible Workspace The Village Works Has Achieved the First WELL Coworking Rating in the U.S.

International WELL Building Institute (IWBI)

Philanthropy & Cause Initiatives

Where Water Flows, Equality Grows: FedEx and Water Mission Bring Relief After Hurricane Melissa

FedEx

Environment

The Label to Look for When Shopping for Responsibly Sourced Paper Products

Procter & Gamble (P&G)

Innovation & Technology

How Lenovo Is Transforming Enterprise Sustainability for ThinkPad Through Its Partnership With Makersite

Lenovo

Education

New Junior Achievement Experiential Learning Center, Presented by KeyBank, Focuses on Workforce Readiness

KeyBank

Sustainable Finance & Socially Responsible Investment

CVS Health Foundation Invests $2.24 Million To Strengthen Community Health in Charlotte’s Historic West End

CVS Health

Featured Brands

PNC Announces New Initiatives to Inspire Outdoor Learning, Classroom Innovation Through PNC Grow Up Great

The PNC Financial Services Group, Inc., is kicking off Great Month, its annual celebration of PNC Grow Up Great® and high-quality early childhood education, by announcing new initiatives with two longtime collaborators.

Prosperity Now Receives $1 Million Wells Fargo Foundation Grant to Support VITA Organizations Nationwide

Prosperity Now receives a $1 million dollar Wells Fargo Foundation grant to support IRS-certified Volunteer Income Tax Assistance (VITA) organizations nationwide. Grant expands access to trusted, no-cost tax return preparation services.

Finding Courage in a Feathered Friend

But on that overwhelming day, Arlo was handed something unexpected: a small, soft feathered companion with a gentle heartbeat and a peaceful expression. It was My Special Aflac Duck®, a robotic comfort companion designed for children facing cancer and sickle cell disease.

Scaling Impact and Connectivity Through Technology Donations at Cisco

Through the Cisco Foundation and our corporate Social Impact Investments (SII), we support organizations that use technology in bold, innovative ways — from saving energy to saving lives. 

Medtronic Returns to Fast Company’s Most Innovative Companies List for Second Year in a Row

Medtronic, a global leader in healthcare technology, is proud to announce its inclusion in Fast Company’s World’s Most Innovative Companies list of 2026. The company earned a spot for its BrainSense™ Adaptive DBS therapy for people with Parkinson’s, which was approved by the U.S.

Where Water Flows, Equality Grows: FedEx and Water Mission Bring Relief After Hurricane Melissa

When Hurricane Melissa made landfall on October 28, 2025, Jamaica faced one of the most powerful storms ever recorded in the Atlantic.

T‑Mobile’s Hometown Grants Top $21.5M, Empowering 475 Small Towns Nationwide

T-Mobile (NASDAQ: TMUS) today announced the latest 25 Hometown Grants recipients, including, for the first time, a town in North Dakota. With the latest and second-to-last round, T-Mobile has invested more than $21.5 million in grants to 475 small towns and rural communities

Preparing Tomorrow’s Leaders: FedEx and the Marine Corps Scholarship Foundation

Recently, FedEx hosted the spring edition of the Marine Corps Career Readiness Initiative webinar, an inspiring event dedicated to equipping student scholars with the tools they need to transition from college to career.

Aflac 2025 Agents of Care Prove the Power of Compassion in Action

Quiet acts of service often speak the loudest, and that kind of generosity can ripple outward to help strengthen entire communities.

NBCUniversal Local Impact Grants Return for 9th Consecutive Year to Provide $2.5 Million for Nonprofits in 2026

Comcast NBCUniversal and NBCUniversal Local today announced the return of the NBCUniversal Local Impact Grants for the ninth consecutive year. 

Recent Alerts

Energy

Sustainability 2012: Here Come the Hybrids!

Energy

America’s Major Consumer Brands, including Nike, Starbucks and Campbell Soup, Call on Congress to Extend Wind Energy Tax Credit

Events, Media & Communications

Beyond Toilet Paper: 3 Cs of 2012 Marketing In Action

Responsible Business & Employee Engagement

Motorola Mobility Foundation Opens 2012 Empowerment Grants Program Applications

Social Impact & Volunteering

Rebuilding Trust at North Mara, Tanzania

“American Business Can Compete and Win Anywhere”: GE CEO Jeff Immelt Kicked Off A DC Summit Focused on US Manufacturing, Innovation, Jobs and Trade

“American Business Can Compete and Win Anywhere”: GE CEO Jeff Immelt Kicked Off A DC Summit Focused on US Manufacturing, Innovation, Jobs and Trade

Social Impact & Volunteering

Partnership Between Lilly Diabetes and the American Diabetes Association to Send 89 Children to American Diabetes Association Diabetes Camps in 2012

Social Impact & Volunteering

Sodexo Blog: Let the Mission Guide You

Responsible Business & Employee Engagement

Breaking the Mold of Traditional Sustainable Development

Environment

How to Make Recycling At Home Convenient

Responsible Business & Employee Engagement

LillyPad, Our Company Blog: Lilly Releases Corporate Responsibility Report

Responsible Business & Employee Engagement

Cast Your Vote Today in Boston College’s 2012 Corporate Citizenship Film Festival

Responsible Business & Employee Engagement

UN Secretary-General Urges U.S. and Global Businesses to Embrace Sustainability Challenge

Research, Reports & Publications

Lilly Releases Its Most Comprehensive Corporate Responsibility Report

Social Impact & Volunteering

More than One Way to Show Love on Valentine’s Day

Responsible Business & Employee Engagement

CSR Becomes the Hot Agenda for the Middle East Business

Responsible Business & Employee Engagement

Tony Muljadi: An Exclusive Justmeans Q&A, Part 1

Innovation & Technology

Union Pacific Center Receives Silver LEED Certification

Events, Media & Communications

CSR on YouTube – Why Web Video Needs to Be Part of Your Social Strategy

Research, Reports & Publications

The Catalyst Award: A Sodexo Team Effort

Responsible Production & Consumption

Tom Vanderbilt on Transit & Traffic

Diversity & Inclusion

Michael Carren and Marc Gunther Featured Speakers at Eleventh Annual Best Practices Summit on Employee Engagement, Giving and Volunteerism, April 3-4, 2012 in NYC

Responsible Business & Employee Engagement

Fat-Cats versus Alley-Cats: Why the Occupy Movement is Right

Social Impact & Volunteering

X Games’ Snowboarder Hannah Teter Helps Feed Poor Children in Zambia

Diversity & Inclusion

What Microsoft Can Teach Us About Love

Latest Campaigns

Climate Action & Environmental Management

Reach net-zero carbon in our own operations by 2030 and partner with suppliers to reduce their climate impact.

Financial health

At Wells Fargo, we're opening pathways to economic advancement for racially and ethnically diverse and low- and moderate-income individuals and...

Community Impact

Advancing our communities worldwide through philanthropic investments, partnerships, and employee volunteerism.

Accelerating access to healthcare technology

We believe technology can help close the world’s health gaps. By putting people first, we find new ways to advance health while reducing costs. And...

Growth Through Sustainability

Trane Technologies is a global climate innovator with a clear purpose to boldly challenge what’s possible for a sustainable world. See how embedding...

The Ray

News and information about The Ray, Georgia's restorative, sustainable highway of the future.

Drawdown Georgia

Informed by Project Drawdown, the world’s leading resource for climate solutions, Drawdown Georgia is the first state-centered effort to crowdsolve...

AEG's Commitment to Social Impact and Volunteerism

AEG embraces its responsibility to enrich the lives of people in the communities around the world where we do business, and to use business to create...

People

As a family-owned business, Bacardi values the importance of creating a warm and welcoming workplace. We do so by fostering an environment where...

KeyBank's Community Investment

In states where Key has a presence, there are approximately 1.7 million low- to moderate-income (LMI) households. Many LMI individuals don’t have bank...