The CMO made a compelling case: Advertising had measurable return on ad spend (ROAS). Content marketing had attribution, earned media had neither. It wasn’t an unreasonable argument. The metrics said what they said. Her headcount went to marketing.
Lisa Morden, vice president of safety, sustainability and occupational health, recently joined the 5th annual Economist Impact ESG and Climate Risk Week for the virtual panel
In our panels, we explored the role of carbon markets in achieving net zero, best practices in navigating public discourse on ESG and climate, and the importance of ESG data quality and standardization across both investors and corporates.
Japan Day, which took place on August 31, 2023, at the Ajinomoto Takanawa Training Center, marked another successful edition. More than 200 delegates convened both in person and online to gain insights into the accomplishments across the CGF Coalitions of Action.
The second edition of The Consumer Goods Forum’s (CGF) Supply Chain Conference (SCC) officially closed with a networking dinner at Finca Villadellops, a vineyard on the coast of the Catalan region of Spain.
With each passing year, the urgency to address climate change grows. The global temperature is rising, the number of natural disasters — from droughts and cyclones to fires and earthquakes — is increasing, and as a result, the economic cost of climate change is climbing.
In just a few days 3BL will join hundreds of prominent brands and industry leaders for SB’23 San Diego, a vibrant and action-packed 4-day event boasting an array of keynote speakers, immersive breakouts, hands-on workshops, and special events.
Fiscal 2023 was a milestone year as we returned to growth and expanded margins amid challenging operating conditions, all while living our purpose and values.
It’s hard not to get discouraged about climate change if you only scan the headlines. New and ever-more alarming stories about our worsening environment make the irreversible tipping point for our planet feel inevitable.
More than 650 women from leading technology companies gathered at a mountain retreat for the Colorado Technology Association’s 13th annual Women in Technology conference presented by Arrow Electronics.
Trane Technologies is a global climate innovator with a clear purpose to boldly challenge what’s possible for a sustainable world. See how embedding...
AEG embraces its responsibility to enrich the lives of people in the communities around the world where we do business, and to use business to create...
In states where Key has a presence, there are approximately 1.7 million low- to moderate-income (LMI) households. Many LMI individuals don’t have bank...
