Corporate Social Responsibility

This new ebook, “CSR 2020: Experts Look Ahead,” examines not only all the ways in which CSR has been evolving, but what companies will need to do in the next few years as expectations continue to increase.

Rachel Hutchisson, vice president of Corporate Citizenship and Philanthropy at Blackbaud, speaks with Jenny Lawson, president of Networks at Points of Light, about key trends affecting corporate engagement today.

Unilever CEO Paul Polman spoke at CECP's CEO Investor Forum in February about the need for prioritizing long-term value. While he's seen progress over the last decade, he has yet to have an investor ask him on an earnings call about topics like sustainability or diversity.

A leading media company is using its storytelling expertise to change sanitation and hygiene behaviours of beneficiaries in Mumbai slums; a transport finance company is training men and women to become truck drivers, providing them with livelihoods opportunities; an Indian conglomerate is implementing systemic socio-economic empowerment programs in villages around its factories. These are just some examples of how companies are implementing Corporate Social Responsibility (CSR) in India today.

Johnson & Johnson CEO, Alex Gorsky spoke at the CECP's CEO Investor Forum in February, discussing the importance of creating long-term value. Gorsky cited J&J's 75-year-old "credo" as a major source of inspiration to the company, measuring senior leadership's performance in an annual survey against this credo. "Credo sessions" and work through case study scenarios determine how to maintain the link between performance and ideals.

The Panalpina Integrated Management Report 2017 gives an overview of the company’s strategy and business model, the performance of its regions and products, and its approach to sustainability management. For the second year, the report integrates the discussion of Panalpina’s business performance and sustainability.

Vanguard chairman Bill McNabb believes that American public companies have been chasing short-term gains at the expense of long-term value for too long. McNabb is the co-chair of the CECP's Strategic Investor Initiative, dedicated to fostering a dialogue between CEOs and investors.

Planet Water Foundation, a leading non-profit organization that addresses global water poverty by delivering clean water access and hygiene education programs, will deploy 24 community-based AquaTowers in 24 hours during Project 24 on March 22 — World Water Day. Now in its fourth year, Project 24 is recognized as an important event platform that raises awareness of the global water crisis by mobilizing leading companies and citizens to deliver clean, safe water and hygiene education programs in 24 communities. This year, the event takes place in communities within Cambodia, India, Indonesia, the Philippines and Puerto Rico.

Our company has an important purpose, to help people do more, feel better, live longer. We have a long history in tackling some of the world’s biggest health challenges. I know this is important to employees, and it was certainly important for me when I joined the company. Our commitment to improving global health and being a responsible business will continue under my leadership.

Mars isn’t big on tooting our own horn. We don’t like to boast and that’s the way it’s been for more than a century. All along, we’ve been pleased to let our brands – from M&M’S®, Snickers® and Extra®, to Pedigree® Royal Canin®, Banfield Pet Hospital® and Uncle Ben’s®-- speak for themselves. But after much discussion and even some disagreement, we made a conscious decision to start sharing our story.