The Latest News From Leading Brands

Corporate and nonprofit news distributed by 3BL, including press releases, op/eds, multimedia, and the full range of stories that shape reputation.

Shire and SeriousFun: Our First Year Together
In 2016, Shire announced its partnership with SeriousFun Children’s Network, a global community of 30 camps and programs around the world that provide transformative camp experiences to children living with serious illnesses and their families – totally free of charge.
Better Business, Better World
Antea Group: The Early Years:

From the beginning, we believed that our work could make a difference, our intellect could solve challenges and our imagination could unlock possibilities. We opened our doors in 1986, just as environmental policy welcomed the Superfund Amendments and Reauthorization Act (SARA), a piece of legislation that emphasized the cleanup expectations and transparency around toxic releases and hazardous waste sites. We only had three clients but that was enough. Read more about the Antea Group story at our website.
Hawaii Convention Center's Green Efforts Help 2016 IUCN World Conservation Congress Achieve Coveted Sustainability Certification
AEG’s Hawaii Convention Center (HCC) showcases sustainability in aiding 2016 IUCN World Conservation Congress achieve sustainability certification. The event was hosted for the first time in the United States at Hawaii’s premier meeting facility.
AEG
Medtronic Encourages Young Women to Pursue Tech Careers
Women are “woefully under-represented” in the science and technology professions, according to Sheri Henck, vice president of global supply chain at Medtronic. She urged the teenagers to pursue their interests in any STEM field. “There may be times when you’re the only female in the room. It can be scary. Embrace that as an opportunity. Use your voice. Speak up. You will be inspiring others who may not be as courageous.”
Yum! Brands, KFC, Pizza Hut and Taco Bell Expand Parental Time-Off Policy and Family Benefits for U.S. Corporate Employees
Yum! Brands (NYSE: YUM) today announced an expanded parental time-off policy as part of the Company’s ongoing commitment to its people-first culture and investment in its employees. The expanded parental time-off policy offers birth mothers 18 weeks of fully paid time away from work, including six weeks of “baby bonding” time. In addition, the policy offers six weeks of fully paid “baby bonding” time away from work to fathers, partners, adoptive and foster parents.

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