The Latest News From Leading Brands

Corporate and nonprofit news distributed by 3BL, including press releases, op/eds, multimedia, and the full range of stories that shape reputation.

Experts Gather to Discuss ROI of Sustainable Business at New Metrics ‘18
The Sustainable Brands® community gathers today in Philadelphia, PA to kick off the 8th annual New Metrics conference. Over 300 global executives from brands like Nike, Salesforce, and Eileen Fisher are convening to unveil cutting-edge corporate practices that measure and quantify environmental and social impacts and tie them to financial and business value. Conversations are focusing on 4 key areas: Value in Strategy & Operations, Value in Finance & Investing, Value in Product & Service Innovation and Value in Marketing & Communications.
Two Childhood Cancer Patients Ring NYSE Opening Bell to Raise Cancer Awareness
Last month, two young patients from the Aflac Cancer & Blood Disorders Center at Children's Healthcare of Atlanta joined Aflac executives to ring the opening bell at the New York Stock Exchange in honor of Childhood Cancer Awareness Month.
Forbes Magazine | Corporations Turn To Community Colleges To Create Programs To Meet Workforce Needs
Google isn’t the only major corporation taking the initiative on training its future workforce; car manufacturer Subaru announced in September that it was getting in on the action, launching an associate’s degree in automotive technology with Mt. Hood Community College in Oregon.
LG Experience Happiness Initiative Amplifies Awareness of Research-Backed Sustainable Happiness Skills
Since launching the Life’s Good: Experience Happiness initiative a year ago, LG Electronics USA already has reached 530,000 youth across America with Sustainable Happiness Skills. LG has been working to increase awareness and usage of LG Experience Happiness partner programs across the U.S. with a goal of reaching 5.5 million over five years.
Alliance for Community Trees Mentor Exchange Program Connects Up With Trees with Trees Forever
This year, Alliance for Community Trees hosted a mentor exchange program for members through a grant from the U.S. Forest Service. The mentor exchange program paired smaller non-profit groups with larger groups and allowed them to learn by travelling to their location and doing a site visit.

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