News from Leading Brands

Keep up with the latest impact news from companies embracing the triple bottom line, shared via 3BL's publishing platform.

Focus for maximum impact

Focus™ is 3BL’s premier product, a comprehensive suite of proprietary tools and expertise to optimize your impact programs with precision and purpose.

Discover Focus

Smarter impact communications

Power your message with data, insights and confidence

Find out more at 3BL.com

Responsible Production & Consumption

Confessions of a Data Cynic

I didn’t want to believe; in fact, I’ve spent years fighting it. People go on and on about the power of data and I just didn’t see it. I come from a world where skill in design and creativity can make almost anything work, and creating words isn’t frowned upon—or at least that’s what I told myself. I figured that I could sell my Corporate Responsibility story with words and pictures and do just fine—until I had one of those painful “Aha” moments.

Diversity & Inclusion

From the Marine Corps to PayPal - Finding Purpose After Service

PayPal manager Heather Holcomb, a former U.S. Marine, knows how challenging re-entering civilian life can be while searching for the next career path. After spending four years in the military, Heather, 29, hoped her experience would be a straight shot to a job in communications technology. Unfortunately, she struggled to gain traction. Without a degree in applied technology or engineering, her hands-on experience didn’t seem to resonate with employers. To bridge the gap, she joined BreakLine, an immersive educational program designed to help veterans transition from military jobs to fulfilling private sector careers in finance and technology.

Environment

JetBlue Kicks Off Tenth Annual ‘One Thing That’s Green®’ Campaign With A Green City Vote Inviting Customers and Crewmembers to Choose Their Favorite City to Win a Green Space

As part of JetBlue For Good, the airline’s corporate social responsibility platform, “One Thing That’s Green” highlights JetBlue’s commitment to environmentalism and encourages customers and crewmembers to undertake one green initiative in their daily lives to help reduce their carbon footprint. JetBlue is leading by example with activations online, onboard, in its local communities and at its home terminal - T5 - at New York’s JFK Airport.

Events, Media & Communications

Volunteers and Corporate Sponsors Needed for Fairfax CASA’s 7th Annual Run for the Children 8K Race & 3K Run/Walk

Since its inception in 2010, the Fairfax Run for the Children has become a “must-do” event for runners, families and businesses across Northern Virginia. On average, this race attracts nearly 1,000 runners and walkers, 250 volunteers, and raises almost $85,000 each year to support Fairfax CASA’s advocacy work with abused and neglected children in the community.

Philanthropy & Cause Initiatives

Wendy’s Wonderful Kids Adoption Recruiter’s Story Comes Full Circle

When Edna Green walked into a Wendy’s Restaurant for her first job more than 20 years ago, she never could have guessed how the restaurant company and its founder Dave Thomas would change her life and the lives of dozens of children in foster care.

Health & Healthcare

Holland America Line’s ms Oosterdam Continues Company’s Streak with a Perfect Score of 100 on United States Public Health Inspection

Holland America Line’s ms Oosterdam joins sister-ship ms Eurodam this year by earning a perfect score of 100 on a routine United States Public Health (USPH) inspection conducted by the U.S. Centers for Disease Control and Prevention (CDC).

Health & Healthcare

Providing Patients with Global Health Resources

Education

50 New School Beehives Funded by Whole Kids Foundation® and The Bee Cause Project

Today, Whole Kids Foundation and The Bee Cause Project announced 50 new school beehive grant recipients.

Social Impact & Volunteering

Final Week to Nominate Volunteers for Virginia’s 2017 Cox Conserves Heroes Awards Program

Cox Communications, in partnership with The Trust for Public Land, is accepting nominations for Virginia’s 2017 Cox Conserves Heroes program at CoxConservesHeroes.com through 5 p.m. EST on April 10.

Philanthropy & Cause Initiatives

Scotiabank Donates $500,000 to Rescue and Relief Efforts in Peru

Scotiabank is donating $500,000 USD to help with the rescue, relief and recovery efforts in Peru following the recent flooding and landslides. Our thoughts are with everyone impacted by the events.

Awards, Ratings & Rankings

Atlas Copco Compressors and Light Tower Win Red Dot Design Awards

Atlas Copco, a leading provider of sustainable productivity solutions, has won two prestigious Red Dot Design Awards for 2017 for portable compressors and a LED light tower.

Environment

Ecocentricity Blog: How to Heal the Ocean

The environment wins as the fishing net pollution is reduced. The fishing villages win with access to micro-finance, a cleaner environment, and a bit of extra revenue. Interface wins by increasing the recycled content in its supply chain. Pure triple bottom line goodness.

Education

CITGO and the Boston Red Sox to Promote STEM Education at Fenway Park

CITGO Petroleum Corporation and the Boston Red Sox are taking science, technology, engineering and math (STEM) education to the baseball diamond this year. CITGO and the Red Sox have announced that they will host two STEM Days this year for Boston-area students to help their classroom STEM lessons come alive.

Philanthropy & Cause Initiatives

PNC Foundation, Donorschoose.Org Team up to Fund Hundreds of Pre-K Requests for Resources, Experiences

The PNC Foundation today funded hundreds of pre-K classroom requests as part of a new $5 million grant to DonorsChoose.org to provide teachers with enhanced classroom resources and experiences to inspire their students’ love of learning.

Environment

National Keep America Beautiful Initiative Reports 60 Percent Reduction of Cigarette Litter in Participating Communities

Keep America Beautiful today announced an average 60 percent reduction in cigarette litter in communities that implemented its Cigarette Litter Prevention Program in 2016, a 10 percent increase over the 2015 program results. The Cigarette Litter Prevention Program, now it its 15th year, is the nation’s largest program aimed at reducing cigarette litter.

Sustainable Finance & Socially Responsible Investment

Momentum Grows for Gender Lens Investing

In the world of Sustainable and Impact Investing, few ideas have captured the imagination as quickly as Gender Lens Investing (“GLI”). In just the past few years, the number of Gender Lens solutions has grown rapidly. The premise of this approach is that every investment has a gender dimension and that understanding it uncovers both overlooked opportunities and hidden risks. GLI solutions are about investing for gender balance, inclusion and equity. GL investors are betting that all of society – both women and men alike – will reap social and economic dividends from women’s equality. Equally important is the passion this topic has generated among people interested in aligning their wealth with values. This also bodes well for the creation of new products and solutions.

Innovation & Technology

Smart Cities Will Depend on Smarter Movement of People and Goods

One of the challenges in smart city transportation is to be able to go from point A to point B, while reducing the number of cars on the market, and also being able to use existing public transportation.

Maryline Daviaud Lewett, Business Development Manager, Black & Veatch, discusses how cities are partnering with the private sector to optimize these services.

Events, Media & Communications

The Global Engagement Forum: Live is Sold Out

Research, Reports & Publications

Thinking Globally, Acting Locally

Mondi, the international packaging and paper Group, today released its 2016 reporting suite including its full online Sustainable development report, its Global Thinking, Local Action sustainability publication, and its Integrated report and financial statements 2016.

Events, Media & Communications

HEINEKEN USA Puts a Spotlight on Responsible Consumption During Alcohol Awareness Month

In support of Alcohol Awareness Month, HEINEKEN USA (headquartered in White Plains, NY) announced today various programs and initiatives that promote responsible drinking and moderate alcohol consumption. Every April since 1987, the National Council on Alcoholism and Drug Dependence, Inc. (NCADD) has sponsored Alcohol Awareness Month to increase public awareness and understanding, reduce stigma, and encourage local communities to focus on alcoholism and alcohol-related issues.

Research, Reports & Publications

Daimler Sustainability Report 2016

Digitisation, electrification, autonomous driving and new mobility concepts represent the greatest changes in mobility for more than 130 years. Daimler's goal is to drive these changes in a sustainable manner to achieve a permanently viable level of success for the company.

Sustainable Development Goals

VIDEO | Cargill CEO: Why Global Trade Matters

Cargill CEO David MacLennan discusses why global trade matters to everyone. Open, responsible trade ensures that food gets from where it's grown to where it's needed most. We need to stand up for the benefits of trade that keeps us connected, creates jobs and helps to nourish the world.

Media & Communications

NH Liquor Commission & Jack Daniel’s to Launch Third Annual Live Free & Host Responsibly Campaign

The New Hampshire Liquor Commission (NHLC) and Jack Daniel’s Tennessee Whiskey are teaming up for the third straight year on the award-winning Live Free & Host Responsibly campaign, which encourages responsible alcohol service and consumption.

Energy

Consumers Energy | Charting a Future for Clean Energy

President Trump made headlines this week by following through on his campaign promise to start rolling back the Obama administration’s Clean Power Plan and related rules.

Energy

National Grid on The Most Important Clean Energy Technology

As I talk to experts inside and outside of National Grid about the developments that will shape our industry over the coming years, one technology always stands out: energy storage. Batteries have more potential to accelerate the transformation to a clean energy supply chain than almost any other innovation.

Latest Campaigns

  1. FedEx | Delivering for Good
    Doing what we do best for those who need it most. When disaster strikes, and there’s not a moment to lose, our people mobilize the FedEx global fleet...
  2. Sustainable Products and Innovation
    Ongoing research into innovative solutions enables CNH’s brands to manufacture products that respect the environment while satisfying customers’...
  3. License to Operate
    Corporate governance, risk management, operational integrity, and regulatory compliance are demanding challenges that companies face in today’s ever...
  4. Technology for Good
    We believe that technology, when thoughtfully and strategically applied, can bring positive, lasting change to people’s lives and communities and...
  5. Coach Foundation | Dream It Real
    To help break cycles of inequality, we empower the next generation to reach their full potential through higher education.
  6. Accelerating access to healthcare technology
    We believe technology can help close the world’s health gaps. By putting people first, we find new ways to advance health while reducing costs. And...
  7. Responsible Business
    We integrate responsible and sustainable practices in every aspect of our organization. Our products are created in ways that do not harm individuals...
  8. BeyondPFAS by Veolia
    PFAS (per- and polyfluoroalkyl substances) are found everywhere in our environment. Some of them are a pressing environmental and public health...
  9. Subaru Love Promise: Health
    Subaru believes we all should have a chance to lead a healthy life. Through our partnership with The Leukemia & Lymphoma Society® (LLS), Subaru and...
  10. KeyBank: Responsible Banking
    Everyone’s financial journey is different. We make intentional efforts to meet the individual needs of clients and communities through a diverse range...
  11. KeyBank Foundation: Helping Communities Thrive through Education, Workforce Development, and Service
    KeyBank Foundation helps build thriving communities by supporting organizations and programs that foster thriving students and a thriving workforce...
  12. License to Operate
    Corporate governance, risk management, operational integrity, and regulatory compliance are demanding challenges that companies face in today’s ever...
  13. License to Operate
    Corporate governance, risk management, operational integrity, and regulatory compliance are demanding challenges that companies face in today’s ever...
  14. Sustainable Products and Innovation
    Ongoing research into innovative solutions enables CNH’s brands to manufacture products that respect the environment while satisfying customers’...
  15. Corporate Social Responsibility
    Gilead Sciences Corporate Social Responsibility