Impact & Sustainability News From Leading Brands

Keep up with the latest news from 3BL’s clients.

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Events, Media & Communications | 3BL

“AI Can’t Quote Coverage You Never Generated.”

The CMO made a compelling case: Advertising had measurable return on ad spend (ROAS). Content marketing had attribution, earned media had neither. It wasn’t an unreasonable argument. The metrics said what they said. Her headcount went to marketing.

Awards, Ratings & Rankings

Medtronic Returns to Fast Company’s Most Innovative Companies List for Second Year in a Row

Medtronic

Events, Media & Communications

Georgia-Pacific Announces President & CEO; Duncan to Lead Nearly 100-year-old Atlanta-Based Manufacturing Company

Georgia-Pacific Corporation

Events, Media & Communications

Boston’s Flexible Workspace The Village Works Has Achieved the First WELL Coworking Rating in the U.S.

International WELL Building Institute (IWBI)

Philanthropy & Cause Initiatives

Where Water Flows, Equality Grows: FedEx and Water Mission Bring Relief After Hurricane Melissa

FedEx

Environment

The Label to Look for When Shopping for Responsibly Sourced Paper Products

Procter & Gamble (P&G)

Innovation & Technology

How Lenovo Is Transforming Enterprise Sustainability for ThinkPad Through Its Partnership With Makersite

Lenovo

Education

New Junior Achievement Experiential Learning Center, Presented by KeyBank, Focuses on Workforce Readiness

KeyBank

Sustainable Finance & Socially Responsible Investment

CVS Health Foundation Invests $2.24 Million To Strengthen Community Health in Charlotte’s Historic West End

CVS Health

Featured Brands

How To Go ‘Beyond Words’ With Acts of Compassion and Kindness

“Beyond Words” is a story of kindness, empathy and friendship, teaching readers of all ages to express compassion without needing to say a word. The book follows Buddy as he discovers how to support a friend coming home from the hospital.

Gina Adams Honored by Dress for Success As Part of Women Who Inspire Campaign

Gina Adams, Executive Vice President, General Counsel, and Secretary at FedEx, has been recognized by Dress for Success Worldwide as part of its annual Women Who Inspire global campaign.

PNC Announces New Initiatives to Inspire Outdoor Learning, Classroom Innovation Through PNC Grow Up Great

The PNC Financial Services Group, Inc., is kicking off Great Month, its annual celebration of PNC Grow Up Great® and high-quality early childhood education, by announcing new initiatives with two longtime collaborators.

Prosperity Now Receives $1 Million Wells Fargo Foundation Grant to Support VITA Organizations Nationwide

Prosperity Now receives a $1 million dollar Wells Fargo Foundation grant to support IRS-certified Volunteer Income Tax Assistance (VITA) organizations nationwide. Grant expands access to trusted, no-cost tax return preparation services.

Finding Courage in a Feathered Friend

But on that overwhelming day, Arlo was handed something unexpected: a small, soft feathered companion with a gentle heartbeat and a peaceful expression. It was My Special Aflac Duck®, a robotic comfort companion designed for children facing cancer and sickle cell disease.

Scaling Impact and Connectivity Through Technology Donations at Cisco

Through the Cisco Foundation and our corporate Social Impact Investments (SII), we support organizations that use technology in bold, innovative ways — from saving energy to saving lives. 

Medtronic Returns to Fast Company’s Most Innovative Companies List for Second Year in a Row

Medtronic, a global leader in healthcare technology, is proud to announce its inclusion in Fast Company’s World’s Most Innovative Companies list of 2026. The company earned a spot for its BrainSense™ Adaptive DBS therapy for people with Parkinson’s, which was approved by the U.S.

Where Water Flows, Equality Grows: FedEx and Water Mission Bring Relief After Hurricane Melissa

When Hurricane Melissa made landfall on October 28, 2025, Jamaica faced one of the most powerful storms ever recorded in the Atlantic.

T‑Mobile’s Hometown Grants Top $21.5M, Empowering 475 Small Towns Nationwide

T-Mobile (NASDAQ: TMUS) today announced the latest 25 Hometown Grants recipients, including, for the first time, a town in North Dakota. With the latest and second-to-last round, T-Mobile has invested more than $21.5 million in grants to 475 small towns and rural communities

Preparing Tomorrow’s Leaders: FedEx and the Marine Corps Scholarship Foundation

Recently, FedEx hosted the spring edition of the Marine Corps Career Readiness Initiative webinar, an inspiring event dedicated to equipping student scholars with the tools they need to transition from college to career.

Recent Alerts

My FoodPrint Reduction Experiment

My FoodPrint Reduction Experiment

Why Transparency Matters…Impacting Reputation - A blog by Courtney Zegarski

Why Transparency Matters…Impacting Reputation - A blog by Courtney Zegarski

There’s an Awful Lot of Good Energy at My Home

There’s an Awful Lot of Good Energy at My Home

Top 10 Green Web Hosting Sites!

Top 10 Green Web Hosting Sites!

2010 VolunteerMatch Client Summit, April 29, Las Vegas

2010 VolunteerMatch Client Summit, April 29, Las Vegas

Business Ethics: It's the Law

Business Ethics: It's the Law

Greening the Supply Chain

Greening the Supply Chain

PepsiCo, sexism and “diversity” - A blog by Marc Gunther

PepsiCo, sexism and “diversity” - A blog by Marc Gunther

The Pharos Project: Applied Radical Transparency

The Pharos Project: Applied Radical Transparency

Olympic Medals made with your recycled TV?

Olympic Medals made with your recycled TV?

Now Is The Time To Plan A Summer Garden

Now Is The Time To Plan A Summer Garden

Skatelite Creates New Skateboard Ramp Material Made from Recycled Wood

Skatelite Creates New Skateboard Ramp Material Made from Recycled Wood

Building Robots to Counter Dropout Rates

Building Robots to Counter Dropout Rates

Corporate Sustainability Systems: Measuring and Managing the Paradox

Corporate Sustainability Systems: Measuring and Managing the Paradox

18 Green DIY Lamps You Can Build Before Dark!

18 Green DIY Lamps You Can Build Before Dark!

Between the Sheets

Between the Sheets

12 Ways to Convince Your Boss to Add Social Responsibility - A blog by Olivia Khalili

12 Ways to Convince Your Boss to Add Social Responsibility - A blog by Olivia Khalili

A Necessary Journey - A blog by Christine Arena

A Necessary Journey - A blog by Christine Arena

Eco-couture finds new use for newspapers

Eco-couture finds new use for newspapers

Top 10 Planet Protecting Presidents: Green Commanders in Chief!

Top 10 Planet Protecting Presidents: Green Commanders in Chief!

Wall Flats, the Eco-Friendly 3D Wallpaper That Makes Bamboo Look Good!

Wall Flats, the Eco-Friendly 3D Wallpaper That Makes Bamboo Look Good!

Best Practices in Corporate Engagement from VolunteerMatch Solutions: Measurement and Evaluation of CSR Programs, with TCC Group

Best Practices in Corporate Engagement from VolunteerMatch Solutions: Measurement and Evaluation of CSR Programs, with TCC Group

The Cause Marketing Masters Series presents "Cause-Related Crowdsourcing: Learning from Success and Failure"

The Cause Marketing Masters Series presents "Cause-Related Crowdsourcing: Learning from Success and Failure"

Choirs come together in a video to sing a "Brighter Way" to raise funds for urgent Haiti relief

Choirs come together in a video to sing a "Brighter Way" to raise funds for urgent Haiti relief

5 Simple Lunch Strategies

5 Simple Lunch Strategies

Latest Campaigns

PSEG Strength in Service, Sandy and Beyond

Ten years after Superstorm Sandy raged across the East Coast, PSE&G continues to protect customers’ utility service from the damaging impact of...

Kingfisher Around the World

The SCS Kingfisher certification mark is showing up on an increasing number of products around the world. It differentiates companies that are making...

KeyBank Foundation: Helping Communities Thrive through Education, Workforce Development, and Service

KeyBank Foundation helps build thriving communities by supporting organizations and programs that foster thriving students and a thriving workforce...

Aflac Voices

Hear from Aflac’s senior leaders and subject matter experts about industry trends and more.

Climate Action & Environmental Management

Reach net-zero carbon in our own operations by 2030 and partner with suppliers to reduce their climate impact.

Financial health

At Wells Fargo, we're opening pathways to economic advancement for racially and ethnically diverse and low- and moderate-income individuals and...

Subaru Love Promise: Environment

Subaru works to reduce waste, safeguard resources for future generations, and preserve natural spaces – making real, meaningful commitments to these...

Community Impact

Advancing our communities worldwide through philanthropic investments, partnerships, and employee volunteerism.

Accelerating access to healthcare technology

We believe technology can help close the world’s health gaps. By putting people first, we find new ways to advance health while reducing costs. And...

Growth Through Sustainability

Trane Technologies is a global climate innovator with a clear purpose to boldly challenge what’s possible for a sustainable world. See how embedding...