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Awards, Ratings & Rankings | The Cause Marketing Forum
HP uses it to engage employees. Groupon encourages restaurant visits with it. DICK’s leverages its power to remind consumers that sports matter. New Balance moves shoes with it. What is it? “It” is a strategic, win-win partnership between company and cause that pays both social and financial dividends: it’s cause marketing. All of these brands have won the industry's highest honor: the Cause Marketing Halo Award. And the 2016 submission period is now open!