Mars CEO Grant F. Reid today said business needs to lead “transformational change” in order to tackle the most urgent threats facing the planet and its people.
Speaking ahead of this month’s UN General Assembly and Climate Week in New York, Mr. Reid said the responsibility had never been greater for industry: “If we are to help deliver on the targets agreed in Paris and the UN Sustainable Development Goals, there has to be a huge step change. While many companies have been working on being more sustainable, the current level of progress is nowhere near enough.”
Speaking ahead of this month’s UN General Assembly and Climate Week in New York, Mr. Reid said the responsibility had never been greater for industry: “If we are to help deliver on the targets agreed in Paris and the UN Sustainable Development Goals, there has to be a huge step change. While many companies have been working on being more sustainable, the current level of progress is nowhere near enough.”
Super Leaders – a newly-defined digital community of early adopters and brand amplifiers – are now the most influential group in building, or eroding, brand preference, according to the Tetra Pak Index 2017. Companies that fail to engage with Super Leaders in the right way risk missing the opportunity to harness their influence and help them build their business.
For perhaps as long as the game has been played, Major League baseball players have cared deeply about the places where they play and live, and that passion and compassion came to the forefront this week when baseball took a backseat to many players’ concerns for the people in communities devastated by Tropical Storm Harvey.