AEG Extends 11-Year Partnership with Read to a Child to Increase Literacy in Los Angeles
AEG, the world’s leading sports and entertainment company, is continuing its 11-year partnership with Read to a Child, a national nonprofit literacy and mentoring organization, as a Corporate Reading Partner to increase literacy in Los Angeles Unified School District (LAUSD).

Each week throughout the school year, AEG employees volunteer to meet with a student at Tenth Street Elementary in Pico-Union and read aloud to them as part of Read to a Child’s Lunchtime Reading Program.
Have Boat, Will Rescue
With barely a puddle in his own driveway and the human toll from Hurricane Harvey growing by the minute, Wells Fargo banker Chase McKinney answered the call from Houston police and Harris County and became a citizen rescuer.
Collective Impact Without Borders
Since publishing the original collective impact article in 2011, the majority of FSG’s work supporting cross-sector collaboration has been focused on communities or regions in the U.S.—like supporting the Early Matters coalition in improving early childhood education in Houston, Texas, or working with leaders across New York State to transform their juvenile justice system—and we have explored how to find the right geographic scope for a collective impact initiative.
Mattel Innovates to Reach Overlooked Players
As companies continue to campaign for acceptance, many have begun to reflect on their customer bases to ensure that all fans are acknowledged. Some brands have begun portraying non-traditional individuals in their ads, while others have created moments-in-time to encourage inclusivity. While these campaigns spark conversation, one brand is focused on more than raising awareness - it innovated its product to reach a broader audience.
Timberland Encourages Its Customers to Use VolunteerMatch to Give Back
Timberland celebrated the 25th anniversary of its Path of Service program by kicking off a season of volunteer events around the globe. The events will reinforce the brand’s commitment to be Earthkeepers by working to protect and restore the outdoors and support the communities where it does business.
Data Analytics: Leveraging Insights to Drive Program Innovation
Data analytics has changed the way we view operations, performance, and student outcomes. As Southern New Hampshire University President Paul L. LeBlanc, mentions in the latest chapter of President to President, “Engineering a 21st Century Higher Educational Model: Guidelines for Leading the Work,” understanding data can be an important step in meeting the needs and expectations of today’s students.
LA Galaxy Visit Patients at Children’s Hospital Los Angeles
As part of their longstanding relationship with Children’s Hospital Los Angeles (CHLA), AEG’s LA Galaxy players spent last Tuesday with patients at CHLA. Galaxy players and mascot Cozmo, visited outpatients and their families in their rooms, the Family Resource Center and CHLA’s Sports Motion Lab.
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