Shifting Baselines features the work of Sustainable Brands, a premiere global community of brand innovators driving global change for good, and the unique partnerships they have with some of the world's biggest companies. With culture as a driving force, our collective priorities are shifting — both in individuals and a nation as a whole — in order to ensure a more sustainable future. This series looks at the role consumers and corporations are playing in recalibrating the concept of the "American Dream".
Sustainable Brands® today announced the addition of National Geographic to the highest level of its Corporate Member Network established in 2008. The 131-year-old organization joins 80+ other companies committed to leveraging their unique role in business and society to pave the path towards a sustainable economy.
Since 1973, the Tyler Prize for Environmental Achievement has been bestowed upon people who have made a significant impact in the fight for a sustainable planet. Last week on Sea Change Radio, we spoke with noted activist climate scientist Michael Mann, who was one of two recipients of this year's Tyler Prize.
The “Best Corporate Citizens” ranking isn’t only about CR programs and results – it’s also about transparency. Symantec was recently named a “Win-Win Company” by JUST Capital due to our public disclosures around issues relevant to our workers, customers, communities, shareholders, and the environment. For both JUST Capital’s “Win-Win Companies” and CR Magazine’s “100 Best Corporate Citizens”, companies are evaluated using public data. While we continue to expand and improve our CR program and commitments each year, we’re proud to be one of the companies focusing on the transparency of our data reporting, especially around issues like gender pay equity, paid parental leave, and diversity and inclusion.
G&A Institute has analyzed index companies’ sustainability reporting activities since 2011. “Sustainability reporting” rose dramatically from 2011, when roughly 20% of companies published reports, to 72% just three years later in 2013. From 2013 to 2017, the frequency of reporting increased each year, now inching up to 86% of companies reporting in 2018.
People with disabilities constitute the largest minority group, at an estimated one in six people globally, but their needs often are overlooked. Businesses and other organizations that aim to be more inclusive might opt to create an environment where these people’s needs are understood. However, it is often difficult to recognize the best way to make changes. To effectively engage people with disabilities, managers need to understand disability and how their products touch disability, and how businesses can use their position to further promote education and advocacy while also building customer and employee relationships.