Environment

Dell Looks at Earth Overshoot Day

This coming Wednesday (August 1), humanity will hit Earth Overshoot Day – the day when we have used more resources than Planet Earth can regenerate. Every day from now until the end of the year, we are spending past our limit. Thankfully, the planet has a buffer (a natural bank account, if you will) to pay those bills. But we are carrying a balance, and that balance is getting bigger and bigger.

Philanthropy

What Types of Partnerships Should You Be Exploring? Join Social Capital and Blackbaud in a Free Webinar August 1st and Find Out

Be smarter about your partnerships with insights from Social Capital. Join Social Impact and Blackbaud on August 1st at 2 pm ET to learn more about this shift toward corporate activism, and uncover what kinds of partnerships you should be exploring.

Corporate Responsibility

Marketers Speak to the Power of Purpose at the Cannes Lions

Once upon a time, the concept of “purpose” was de rigueur at the Cannes Lions International Festival of Creativity. It was threaded through just about every conversation, panel and presentation. Increasingly, that required conversation has shifted to gender equality, diversity and inclusion. That doesn’t mean that purpose has taken a back seat, but the discussion around purpose has been modified and when it’s discussed, the examples appear more meaningful, transparent, and true to an organization’s DNA.

Corporate Responsibility

The Drum @ Cannes Lions 2018: It's 'Common Sense' for Brands to Seek Sustainability, Says Mars

Speaking on the 'Business Purpose: the paradox and the potential' panel about this trend, Melissa Waggener Zorkin, chief executive of WE Communications and Michelle Oliver, global head of purpose, diversity and inclusion at Mars discussed how brands should both walk the walk and talk the talk, when it comes to their core values.

Inclusion & Opportunity

Mars’ Andrew Clarke on the Genius Behind Skittles’ Spot and Promoting a Culture of Change

Mars global CMO and chief customer officer Andrew Clarke stopped by Adweek’s Cannes HQ at the JW Marriott for another installment of our Terrace Talk series in collaboration with Mars.

Events

Erb Managing Director, Shadow Companies in Palm Oil Supply Chains, and Business’s Social License to Operate: A Conversation with Innovation Forum’s Ian Walsh

While in London recently, Erb Institute Managing Director, Terry Nelidov sat down with Ian Welsh at Innovation Forum to discuss trends in how companies approach their social license to operate, and why it is increasingly regarded as essential.

Corporate Responsibility

Think Differently: The Shifting Landscape of Value for Emerging Brands and Successful ICOs

We’ve seen a massive shift towards values-based leadership over the last several years, particularly within the ranks of established corporate leadership teams. But what role do values and operationalizing the creation of shared value play for the emerging entrepreneur, for whom it can be a matter of business life-or-death if funds aren’t quickly raised and partners don’t come alongside to support their urgent growth? Is there a role for social impact as an entrepreneur or ICO leader?

Events

Exploring the ‘How’ Behind the ‘Brands Taking Stands’ Movement, Purpose-Driven Companies Gather for 3BL Forum, Oct. 23-25 in Washington

As investors, employees, customers and other key stakeholders demand that companies weigh in on vexing social and environmental issues, 3BL Forum has built its agenda around the “Brands Taking Stands” movement, Oct. 23-25, at MGM National Harbor in Washington, D.C.

Responsible Production & the Circular Economy

High Fashion Adopts Sustainability as Plan for Future Growth

With their outsize influence on culture as trendsetters, and their large ecosystems, from raw materials sourcing to finished products, luxury fashion and beauty brands are well positioned to drive social progress through corporate responsibility.

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