Media and Communications

Through the passenger-side window, 83-year-old Ferne Fabis points with excitement at the new bakery set to open soon near her home in Rockville, Maryland. New people and places have always been Ferne’s passion – even after a leg injury forced her to give up her driver’s license.

In the most complete annual analysis of corporate societal engagement, CECP, in association with The Conference Board, found in their annual Giving in Numbers survey that companies actively changed the structure of their business to capitalize on the clear-cut competitive advantage of societal investment. Companies in the survey expanded six business-boosting strategies.

Chimani, Inc., in partnership with Subaru of America, has announced the launch of 59 mobile app travel guides – one for each of the 59 iconic national parks – in celebration of the 2016 National Park Service Centennial.

Jeneria and Yesalai, two warriors from Kenya's Samburu tribe, visited more than 800 students at Alta Vista Elementary School in Redondo Beach, California, on May 19 as part of the National Geographic Big Cats Initiative Sister School Program (BCISSP). The program pairs American schools with African schools to help educators teach their students about the worldwide decline of lion, tiger, cheetah, and leopard populations, a trend that Jeneria and Yesalai are working with National Geographic to reverse. Alta Vista Elementary has participated in BCISSP for three consecutive years, and the students raised more than $4,500 for their African sister school, Remot Primary, this year alone.

A cast of Hollywood actors including Max Greenfield ("New Girl"), Grace Gealey ("Empire"), Dascha Polanco ("Joy") and others gathered at the legendary Hilhaven Lodge in Beverly Hills to perform two short-film scripts written by the teenage students from Ghetto Film School. The May 25 table reading event, co-hosted by 21st Century Fox CEO and GFS board member James Murdoch, served as both a celebration of and a fundraiser for the organization, which teaches filmmaking to young people from communities traditionally underrepresented in Hollywood. 21CF is the founding sponsor of GFS Los Angeles, which opened its doors in June 2014.

Five of Afghanistan's leading female coaches, nonprofit directors and sports professionals visited the FOX Sports headquarters in Los Angeles on May 12 to discuss how best to encourage young women in their home country to participate in sports. The International Visitors Council of Los Angeles (IVCLA) arranged the trip as part of the U.S. Department of State's International Visitor Leadership Program for professional and cultural exchanges. The visit featured a tour of the FOX Sports studios and a roundtable discussion with top executives on how to organize programs, drive participation, and establish a culture of health, activity, and fitness.

I want to ask you for something, and I promise that I won’t ask for this but once per year.

The CEO Force for Good will convene the 2016 CECP Summit: The New Competitive Advantage, bringing together leading practitioners in the field of corporate societal engagement to share powerful insights on trends and the business case to advance companies’ role in solving global challenges. CECP is a coalition of more than 200 companies and CEOs united in the belief that societal improvement is an essential measure of business performance.

TOMS has given more than 60 million shoes to children in need, but as a consumer buying a pair of TOMS shoes, it can be hard to feel the real impact of each purchase. To solve for that, TOMS enlisted the help of AT&T to create "A Walk in Their Shoes," a story of a TOMS customer who travels from California to Colombia to meet the child who benefited from his purchase.

21st Century Fox celebrated Earth Day this year with the "Explore Your World" photo contest, giving colleagues across the globe the chance to combine their photography skills and their love of the outdoors by sharing their best nature photos on social media with #21CFExplore. More than 3,000 entries poured in from across the business as employees unleashed their inner explorers and posted stunning portraits of the world around them. The competition was the centerpiece of 21CF's Earth Month campaign, which encouraged colleagues everywhere to explore and protect the planet.