The CMO made a compelling case: Advertising had measurable return on ad spend (ROAS). Content marketing had attribution, earned media had neither. It wasn’t an unreasonable argument. The metrics said what they said. Her headcount went to marketing.
KeyBank will host an event for first-time homebuyers and real estate professionals in Albany, NY. Representatives from KeyBank will offer advice and details on products and assistance programs available to first time homebuyers.
KeyBank will take part in events for first-time homebuyers in Buffalo, NY. Saleem Shabazz, KeyBank Community Development Loan Officer (NMLS# 474996), will offer advice and details on products and assistance programs available to first time homebuyers.
Ben & Jerry's + Greyston Bakery: The Impact Relations Institute, in partnership with 3BL Media, will host a conversation on how brands can leverage or incorporate lived experiences into their brand story, responsibly.
As the only international NGO focused exclusively on enabling private sector action for nature, WHC has convened professionals working at the intersection of business and nature since 1990.
Bloomberg today announced the Bloomberg New Economy Forum’s return to Singapore, November 8-10, 2023, with a full delegation of global corporate and government leaders.
Trane Technologies is a global climate innovator with a clear purpose to boldly challenge what’s possible for a sustainable world. See how embedding...
AEG embraces its responsibility to enrich the lives of people in the communities around the world where we do business, and to use business to create...
In states where Key has a presence, there are approximately 1.7 million low- to moderate-income (LMI) households. Many LMI individuals don’t have bank...
