Once upon a time, the concept of “purpose” was de rigueur at the Cannes Lions International Festival of Creativity. It was threaded through just about every conversation, panel and presentation. Increasingly, that required conversation has shifted to gender equality, diversity and inclusion. That doesn’t mean that purpose has taken a back seat, but the discussion around purpose has been modified and when it’s discussed, the examples appear more meaningful, transparent, and true to an organization’s DNA.
Speaking on the 'Business Purpose: the paradox and the potential' panel about this trend, Melissa Waggener Zorkin, chief executive of WE Communications and Michelle Oliver, global head of purpose, diversity and inclusion at Mars discussed how brands should both walk the walk and talk the talk, when it comes to their core values.
In an effort to provide a comprehensive view of the private sector’s activity in the Corporate Societal Engagement (CSE) space, CECP has released the second annual Investing in Society, this time launched exclusively online. Developed from CECP’s original research, thought leadership, findings from the 2017 Giving in Numbers Survey, hundreds of monthly discussions with more than 200 of the world’s largest companies, conversations with leading experts, and on-the-ground practitioners, Investing in Society is a 360-degree view of the corporate sector over the past year.
Moody’s Corporation’s newly released Corporate Social Responsibility (CSR) Report details the company’s progress in delivering on its goal of empowering people around the world to create a better future for themselves, their communities and the environment. “Moody’s CSR strategy is focused on finding challenges that we can solve by creating paths to knowledge and opportunity,” said Raymond McDaniel, President and Chief Executive Officer of Moody’s. “I am proud that Moody’s employees have dedicated their time and expertise to addressing these challenges — from supporting small business owners to nurturing the environment — in ways that have changed the world around us for the better.”
Pranav Jampani has been surrounded by some form of sustainability throughout his academic life and career. It’s only fitting that as the director of sustainability at The Venetian, The Palazzo and Sands Expo, Jampani works to effectively integrate sustainability into the resort’s practices, processes, and culture.
Warranty Solutions and the Arbor Day Foundation have reached a new milestone in their partnership by planting two million trees in our nation’s forests. The partnership began in 2009 to help improve air quality, water quality, mitigate the effects of climate change, combat deforestation and prevent species loss.
In working toward Hallmark’s ambitious 2020 Environmental Goals, the company regularly incorporates positive strides for the environment with the needs of the business. In years like 2017, it can be a balancing act between what is required to grow the business and what is needed to maintain forward progress on environmental goals.
We aspire to be a leader in driving innovative solutions that address the problem of plastic pollution and enable a circular economy. We are committed...
Cascale organizes and participates in a series of events, leveraging its position as a global convener of close to half the sector to bring together...
Everyone’s financial journey is different. We make intentional efforts to meet the individual needs of clients and communities through a diverse range...
Cascale organizes and participates in a series of events, leveraging its position as a global convener of close to half the sector to bring together...
