Responsible Business & Employee Engagement

CGF Announces New Members for May 2021

The Consumer Goods Forum

Responsible Business & Employee Engagement

Sustainability Matters: IKEA CEO on Profit With Purpose

Morgan Stanley

Five Ways to Engage the Private Sector in the SDGs

With the clock ticking on the deadline to complete the SDGs, governments need to do more to harness participation from both the public and private sectors

When Immediate Financial Goals Clash with Long-Term Purpose, What Gives?

COVID-19 has made the going considerably tougher for business in 2020. We don’t know yet precisely how each purpose-driven business leader will net out after this tumble-dry cycle.

Hilton and American Express to Donate Up to 1 Million Rooms to Frontline Medical Professionals During COVID-19 Crisis

Hilton and American Express announced that the companies, in partnership with Hilton’s ownership community, will donate up to 1 million hotel room nights across the United States to frontline medical professionals leading the fight against COVID-19.

#SERESResponsables, A More Human Enterprise

A health emergency such as the one we are experiencing will surely leave us with a different world from the one we know, which will strip away what is accessory (as crises usually do) and offer us an environment with new opportunities to innovate, improve and work to impact society in a positive way.

In It Together: Protecting Small Businesses During COVID-19 Crisis

With “stay at home” and “shelter in place” orders increasing across the U.S. due to the continued spread of coronavirus, small businesses and their employees are particularly vulnerable today. Now, we’re seeing major brands step up to help smaller businesses get by, because after all, we’re all in this together.

Changing Operations to Meet Coronavirus Demands

Here, we’ve rounded up examples of how companies are changing their business operations to provide products and services to help during this growing crisis.

Brands Leverage Marketing Budgets to Share COVID-19 Messages

As many brands shift operations, make major donations and activate employees to help, there is one other major resource brands have to offer: marketing spend. Here we’ve seen a number of brands step up to spread public awareness messages in the time of COVID-19.

Challenging Times Call for Clear Heads, Purpose-driven Priorities, and a Focus on Communities

While no one knows the full impact of the COVID-19 pandemic, HPE does know that it is a challenge unlike any faced in recent memory. HPE's mindset driving their COVID-19 response it to focus and prioritize on the things that are within their control.

Goodyear Commercial Tire & Service Centers Remain Open Nationwide, Offer Free DOT Inspections to Keep Fleets on the Road

In response to the economic impact from COVID-19 and to help keep fleets on the road to deliver needed products like medical supplies and groceries, Goodyear CTSC Truck Care Centers are offering free Department of Transportation inspections.

Dow's Industry in the Time of Coronavirus

Although they don't usually produce hand sanitizer, Dow has worked tirelessly to meet the needs of the public during this unprecedented time. Read more about what Dow is doing for the public and their employees.

Latest Campaigns

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