The Latest News From Leading Brands

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Volunteering & Community
Volunteering & Community
Hallmark VIDEO | Inspiring Acts of Caring: Karolyn Roby Helps Students Become Secret Kindness Agents
Inspiring others to show they care through acts of kindness speaks to the essence of the Hallmark brand. Hallmark’s Care Enough campaign highlighted the selfless acts of dozens of individuals to inspire others to perform acts of caring. Karolyn Roby an elementary school teacher from Omaha, Nebraska, turns students into Secret Kindness Agents. Modeled after the book of the same name by Ferial Pearson, Roby’s students learn how compassion plays a big part in someone’s life. Each student has an “agent name” and devises acts of kindness.
Hallmark Corporation
Corporate Responsibility
Corporate Responsibility
Paths to Food Security
Global population growth, increased water scarcity, stressed food systems, competition over resources—the consequences of inefficient land and water use are already manifesting, and we must act now to correct our course. As a global community, resource efficiency can satisfy the demand for water and food for years to come, even with the projected growth of our population, but this is only possible if we coordinate effectively.
PYXERA Global
Corporate Responsibility
Corporate Responsibility
What 50 Years of Responsibility Looks Like: Q&A With Whirlpool’s Sustainability Head
2019 is the 50th anniversary of its Whirlpool Corp's sustainability commitment. As far back as 1969, the CEO talked about how programs to reduce Whirlpool’s impact on the environment had proven to be a smart investment in the company’s future.
Whirlpool Corporation
Environment
Environment
Lloyd Alter: Transportation Puzzles
The industrial revolution ushered in an era of more efficient transportation. As history has shown us, the impact of our ability to move easily across town and across the planet is complex. It has made the world smaller but it has also given rise to the climate crisis.
Sea Change Radio
AI & Technology
AI & Technology
Video | Leveraging Technology for Authentic Social Purpose: My Special Aflac Duck
What does Aflac’s iconic duck have to do with kids facing cancer? Knowing the power of companionship, Aflac paired its brand icon with the latest in social robotics to evolve the company's impact on pediatric cancer. In this panel discussion from the BRITE ’19 Conference, the creators behind My Special Aflac Duck discuss how insights from this initiative can help any brand leverage existing assets, rethink long-term commitments, and boldly embrace innovation to advance purpose.
Aflac Incorporated

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