The Latest News From Leading Brands

Corporate and nonprofit news distributed by 3BL, including press releases, op/eds, multimedia, and the full range of stories that shape reputation.

Five New Companies Join Ceres’ Connect the Drops Water Campaign in California
Ceres announces today at a Skytop Symposium on Water and Long-Term Value, at Levi Strauss & Co. headquarters, that Clif Bar, Genentech, Fetzer Vineyards, Qualcomm Incorporated and VMware have joined its Connect the Drops Campaign to support resilient water solutions at a time of unprecedented drought in California.
‘Justice’ for All
Generous donations from a trio of local corporate sponsors will serve as the foundation for the newly created Public Safety Cadet Program at Bertie High School. In an event held Dec. 2 at the school campus, Republic Services, JBA Properties, and Perdue Farms donated funds to the program.
And the Winner is… Prizes Announced for Data Insights That Help Increase High School Graduation Rates
Congratulations to Linda Roesch, a research fellow in Atlanta, for winning the $20,000 first-place prize in our “Data for Diplomas” challenge!
CITGO Partners with Muscular Dystrophy Association in Arkansas to Raise Nearly $30,000
Continuing to fuel good in local communities and build on its long-term commitment to the Muscular Dystrophy Association (MDA), CITGO Petroleum Corporation, along with its local Marketers and Retailers, recently supported the MDA Arkansas chapter’s Hollywood-themed Passport to a Cure event, raising nearly $30,000 benefiting research and local families dealing with neuromuscular disease.
Holiday Cause Marketing Goes Digital in 2015
Cause marketing during the holiday season is nothing new. Companies have long realized the power of appealing to consumers' hearts and wallets to break through the holiday clutter. Although this year is no different with dozens of campaigns in the marketplace, there is a new twist on conventional efforts. Companies and nonprofits are moving beyond the shopping transaction and engaging consumers to spread even more good cheer with digital activations.

Latest Campaigns

Integrated Tools

Cascale shares updates on its efforts to align the industry on a common language to describe sustainability performance to reduce duplication and...

Leadership

Cascale demonstrates industry leadership and collaboration to drive collective action, by sharing insight into key sustainability topics inside and...

Beauty Is More Beautiful Shared

Beauty Is More Beautiful Shared™ was intentionally designed to support the success of Mary Kay Independent Beauty Consultants. With a message that...

FedEx | Delivering for Good

Doing what we do best for those who need it most. When disaster strikes, and there’s not a moment to lose, our people mobilize the FedEx global fleet...

Aflac Stories

Get a closer look at the people, products and stories that make Aflac the company we know today.

Opportunity for All

At Trane Technologies, uplifting our communities and workforce is the key to our continued success. We focus on broadening access to education...