Subaru of America

Subaru of America, Inc. (SOA) is the U.S. Sales and Marketing subsidiary of Subaru Corporation of Japan and is responsible for the distribution, marketing, sales and service of Subaru vehicles in the United States.

Subaru's Love Promise: Environment 

Loving the environment means more than loving the great outdoors. It means working to preserve it.  Follow #SubaruLovestheEarth or visit www.subaru.com/earth. 

Subaru's Love Promise: Pets 

Whether they live in our homes or in the wild, Subaru is committed to keeping all animals safe and healthy. Follow #SubaruLovesPets or www.subaru.com/pets. 

Subaru's Love Promise: Health 

We should all have a chance to lead a healthy life. We're aiming to give as many people that chance as we can.  Follow #SubaruLovestoCare or visit www.subaru.com/care. 

Subaru Love Promise: Community 

In a perfect world, hunger would be history and hope would be commonplace. We believe a perfect world is possible. Follow #SubaruLovestoHelp or visit www.subaru.com/help. 

Subaru's Love Promise: Education 

It's our goal to make the pursuit of knowledge available to as many minds as possible. Follow #SubaruLovesLearning or visit www.subaru.com/learning. 

Subaru Share the Love 

Over the last 12 years, through the Share the Love Event, Subaru of America and its participating retailers have donated more than $175 million to charity, with customers choosing between four national and over 1,170 hometown charities, proving there’s no limit to the amount of love we can all share. Follow #ShareTheLove or visit www.subaru.com/share. 

Social Impact & Volunteering | Subaru of America

Subaru Helps Those in Need With Milestone Donation Totals of Over 500,000 Pairs of Socks and 100,000 Blankets

Feb 1, 2023 8:00 AM ET

Subaru of America, Inc. today announced the automaker and its retailers will provide a sock donation to homeless shelters across the country as part of the annual Subaru Loves to Help initiative.

Videos

Environment | Subaru of America

Video: Recycling With Subaru and TerraCycle®

Apr 18, 2022 9:00 AM ET

TerraCycle® & Subaru continue to create a more sustainable retail experience and a cleaner world by collecting disposable cups, lids, straws, candy and snack wrappers, and coffee and creamer capsules at participating Subaru retail stores nationwide.

Environment | Subaru of America

Partnerships Spark Collaboration Benefiting Parks and Local Communities During National Park Week and Beyond

Apr 15, 2022 2:25 PM ET

With National Park Week kicking off on Saturday, April 16, the National Park Foundation is celebrating the myriad ways that partnerships spark not only collaboration,

Philanthropy & Cause Initiatives | Subaru of America

Subaru Loves Pets, and So Do We!

Apr 6, 2021 2:00 PM ET

This October, we’ll be celebrating Subaru Loves Pets Month! Subaru of America. Inc. and its retailers are working once again to help local animal rescues and shelters.

Philanthropy & Cause Initiatives | Subaru of America

VIDEO | 2018 Subaru Share the Love Event National Partners Donation Ceremony Highlights

Apr 10, 2019 9:00 AM ET

The 2018 Subaru Share the Love Event raised a total of $27.5 million for national and local charities. Over the last 11 years, through the Share the Love Event, Subaru of America and its retailers have donated more than $145.7 million to national charities and over 1,170 hometown charities.

Environment | Subaru of America

VIDEO | Subaru's WinterFest Expands Green Event Practices for 2019

Jan 9, 2019 9:05 AM ET

At Subaru, our passion for the outdoors never hibernates. That’s why we created Subaru WinterFest, a one-of-a-kind concert and mountain lifestyle tour featuring live music, Subaru swag, free snacks and beverages, daily giveaways, gear demos, dog activities at select stops and much more at some of the nation’s top resorts. Gather your tribe, head to WinterFest and make memories that last forever. Discover more information about Subaru's use of sustainable practices during WinterFest.