Canada-based specialty paper manufacturer Domtar reduced the waste its pulp and paper mills sent to landfill by 23 percent from 2013 to 2014, according to its 2015 Sustainability Report. The company is now more than half way to its 2020 goal of decreasing waste to landfill by 40 percent against a 2013 baseline.
The imperative to accurately and effectively communicate is born from the moment the corporate social responsibility program is established. Communicating the effort, both internally among key stakeholders and externally outside the walls of the corporation to the myriad of those external audiences that can make the program a success or failure, deserves both attention to detail and an allocation of financial resources in the CSR program budget.
In 2004, I met a courageous young woman who changed my life. Her name was Veasna Chea. She was about thirty years old at the time and working with the UN Commission on Human Rights in Cambodia. Like many Cambodians of her generation, some of Veasna’s family members had been killed in the Khmer Rouge genocide of the 1970s, and she had grown up poor. But her mother was determined that her daughter receive an education.