McDonald's Partners with How2Recycle to Increase Recycling Rates

Mar 31, 2014 11:15 AM ET

Prove Your Purpose

Although nearly three-quarters of restaurant operators report using “back-of-house” recycling programs, only 43 percent have consumer-facing recycling efforts, according to a survey by the National Restaurant Association. As restaurants seek to increase recycling rates overall, one national chain has stepped up with a user-friendly solution, by adopting the How2Recycle Label.

Since we first reported on the How2Recycle Label nearly two years ago, more than twenty companies have adopted it, including General Mills*, Target and Ziploc. McDonald’s, however, will be the first restaurant chain to implement the label, which helps to reduce recycling confusion by clearly showing if a product is accepted in recycling programs, and if so, how each component should be recycled.

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