#EarthDay: Corporate Conservation is More Than a Box to Be Checked -- It's Expected in Business

Originally published on Inside Tucson Business.

Corporate conservation is not just a box that we check. More and more, it is expected. Our nation’s and the world’s resources are increasingly constrained. Companies across the U.S. and here in Southern Arizona must continue to reduce consumption of energy, water and raw materials while reducing industrial byproducts to remain competitive and ensure long-term business success. 

Businesses can create value and demonstrate leadership to customers and employees by developing and deploying a conservation strategy that considers how its operations affect the social, cultural and economic environment. 

When considering how to form a conservation plan for your business, it is important to identify the focus of the program, cost and measurement, and the role that both employees and stakeholders will have in the plan. 

Narrowing your focus on sustainability efforts that are within reach will allow your organization to provide more strategic attention to the areas that matter the most. Cox Communications and its parent company, Cox Enterprises, are celebrating a decade focused on our sustainability program, Cox Conserves, this year. We made it to this benchmark, in part, by focusing on reducing our carbon footprint by 20 percent by 2017. 

Click here to read the article on Inside Tucson Business.