Pro Bono as a People Strategy

Taproot has long made the case that a strong corporate pro bono program is a triple win—nonprofits receive the support they need, companies build deeper relationships with their communities, and employees have the opportunity to apply their skills in new and meaningful ways. While there is a robust foundation of evidence supporting the claim that pro bono is a powerful social impact strategy, practitioners often struggle to articulate the business case for pro bono. Through Taproot’s work developing pro bono programs across the corporate sector, we’ve learned that pro bono can help companies meet key HR objectives like attracting, retaining, and developing their employees. In this paper, we explore how pro bono practitioners can align their pro bono efforts with their company’s HR strategy to create shared value across the company.

Content from this campaign

Responsible Business & Employee Engagement

Pro Bono as a People Strategy in Action: Deloitte
Read how Deloitte is driving talent development and retention through their social impact programs in Taproot Foundation's new report; Pro Bono as a People Strategy.

Responsible Business & Employee Engagement

Pro Bono as a People Strategy in Action: GSK
Read about GSK's approach to tying social impact into their leadership development goals through their PULSE employee engagement program in Taproot Foundation's new report; Pro Bono as a People Strategy.

Responsible Business & Employee Engagement

Pro Bono as a People Strategy in Action: Prudential
A look at Prudential's approach to tying social impact into key HR goals through their range of PruBono programs. Read the full case study in Taproot Foundation's new resource for the CSR field: Pro Bono as a People Strategy.

Innovation & Technology

Pro Bono As a People Strategy in Action: Adobe
Taproot has long made the case that a strong corporate pro bono program is a triple win—nonprofits receive the support they need, companies build deeper relationships with their communities, and employees have the opportunity to apply their skills in new and meaningful ways. While there is a robust foundation of evidence supporting the claim that pro bono is a powerful social impact strategy, practitioners often struggle to articulate the business case for pro bono.
Taproot Foundation

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