People

As a family-owned business, Bacardi values the importance of creating a warm and welcoming workplace. We do so by fostering an environment where everyone can feel like they truly belong. We prioritize the safety of our teams and create an environment where everyone can be appreciated for who they are, what they do and who they can become. Because when you feel accepted and valued as an individual, you bring your authentic self to work – your whole self – which leads to a diversity of ideas, greater agility and innovation, and a deeper sense of empathy for each other and consumers alike. 

Click here to learn more about our Bacardi culture.

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Inclusion & Opportunity

Breaking Barriers: Women Leading the Charge in the Spirits Industry
The Modern Face of Whisky is striving for better. With a campaign to challenge the stereotypical image of whisky drinkers, the stock image library (created by OurWhisky Foundation) promotes the many faces of whisky enthusiasts.

Awards & Rankings

The ADWEEK 50 of 2024: Driving Growth in an Era of Change
Each year, the ADWEEK 50 honors changemakers in advertising, marketing, technology, and media who were essential growth drivers for their companies. 

Awards & Rankings

Bacardi Among "Top Companies for Women" by Forbes in 2024
Bacardi Limited is celebrating a significant leap on Forbes’ list of World’s Top Companies for Women 2024.

Awards & Rankings

Forbes Names Bacardi Among “World’s Best Employers” in 2024
Bacardi has been recognized on Forbes' list of the 'World's Best Employers' for 2024, based on independent surveys conducted in more than 50 countries.

Inclusion & Opportunity

The Spirit of Bacardi: Using Culture To Lift a Legacy
For Jessica Merz, vice president of global corporate communications at Bacardi, nurturing this culture is not just a priority; it’s the foundation upon which the company’s recent success has been built.

Awards & Rankings

“Outstanding Health Innovation” Win for Bacardi China
Creating spaces for social connection and fostering a sense of belonging at the workplace is important to drive the overall wellness of its people.

Awards & Rankings

Revealed: Bacardi Named “Top Places to Work for Wellbeing”
From mindfulness workshops to workout programs to open conversations about wellbeing and a slew of benefits designed to support mental health, Bacardi sites across the globe are committed to driving a positive impact in the lives of people.

Awards & Rankings

A Visionary Award for a Visionary Director at Bacardi
Colin Asare-Appiah, Trade Director of Culture and Lifestyle at Bacardi, is been honored with this year’s Tales Visionary Award by the Tales of the Cocktail Foundation.

Awards & Rankings

Sláinte to Six! Stephanie Macleod Wins ‘Master Blender of the Year’ Title for Record-Breaking Sixth Time
Stephanie Macleod, Director of Blending, Scotch Whisky for Bacardi, has been named Master Blender of the Year by the International Whisky Competition (IWC) 2024 for a sensational sixth consecutive time.

Corporate Responsibility

D'USSÉ Cognac Welcomes Agathe Boinot as Its Youngest and First Female Cellar Master
In this position, Boinot has pledged to champion representation for women in Cognac, who have played an important but largely invisible role. "I aim to bring visibility to our work, inviting more women and younger generations to Cognac’s possibilities in the process,” she added.

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