Branding

Corporate stories about Branding across 3BL's network.

Latest in Branding

International Olympic Committee
Olympic Solidarity Increases Its Support to National Olympic Committees for Their Preparation for and Participation in Tokyo 2020 by USD 25.3 Million
This additional budget of USD 10.3m will allow Olympic Solidarity to make available additional funds relating to exceptional Games-related costs incurred by NOCs due to the postponement of the Tokyo Games.
Events
Global Citizen
"One World: Together at Home" Draws Global Audience of More Than 270 Million Viewers, and Counting, Across Television and Digital Platforms
International advocacy organization Global Citizen today announced estimated viewership and engagement numbers for the One World: Together At Home global broadcast special.
Philanthropy
American Express
American Express Launches ‘Stand for Small’ Coalition to Support U.S. Small Businesses
The Stand for Small coalition will provide millions of U.S. small businesses access to support through valuable services, offers, tools and expertise, among other benefits.
AI & Technology
Porter Novelli
Insights for a Time of Crisis: Porter Novelli COVID-19 Tracker
As the entire globe faces the unprecedented and catastrophic impact of the coronavirus pandemic, we’ve seen moments of brightness during a fog of immense sadness and uncertainty.
Research & Reports
American Express
American Express’ Commitment to Backing Colleagues, Customers and Communities Affected by COVID-19
For more than 170 years, American Express has been committed to backing our colleagues, our customers, our partners and the communities we serve around the world.
Corporate Responsibility
American Express
Hilton and American Express to Donate Up to 1 Million Rooms to Frontline Medical Professionals During COVID-19 Crisis
Hilton and American Express announced that the companies, in partnership with Hilton’s ownership community, will donate up to 1 million hotel room nights across the United States to frontline medical professionals leading the fight against COVID-19.
Philanthropy
American Express
American Express Is Matching Donations to Feeding America up to $1M to Feed Communities Impacted by COVID-19 when Card Members Use Membership Rewards® Points Toward Their Donations
American Express is continuing its support of organizations combatting COVID-19 with the launch of a donation matching program to help feed local communities impacted in the U.S.
Philanthropy
Keep America Beautiful
Austin Dillon Supports Keep America Beautiful by Driving in eNASCAR iRacing Pro Invitational Series
With NASCAR postponing this upcoming weekend’s race at Homestead-Miami Speedway because of the coronavirus (COVID-19) pandemic, NASCAR and iRacing announced the formation of the eNASCAR iRacing Pro Invitational Series, an exhibition esports series featuring many of the sports popular drivers, including Richard Childress Racing’s Austin Dillon, who will be joining the series racing the virtual No. 3 Dow/Keep America Beautiful Chevy.
Philanthropy
UPS
UPS Longitudes | Why Telling Your Sustainability Story Matters — and How to Get Started
Now more than ever, businesses have the opportunity to grow their bottom line by doing good.
Events
American Express
Ambition Is Not a Simple Thing – a Conversation With The New York Women’s Foundation’s Ana Oliveira
On March 8th, individuals around the world – of all genders – will come together to celebrate International Women’s Day. Since the first gathering, held over a century ago, leaders have made great progress in driving gender equality.
Inclusion & Opportunity

Latest Campaigns

Policy and Regulation

Cascale shares insights regarding policy and regulation impacting the consumer goods industry, and highlights how it's supporting members prepare for...

KeyBank's Community Investment

In states where Key has a presence, there are approximately 1.7 million low- to moderate-income (LMI) households. Many LMI individuals don’t have bank...

Leadership

Cascale demonstrates industry leadership and collaboration to drive collective action, by sharing insight into key sustainability topics inside and...

Economic Growth

CARE’s Economic Growth team works to increase women’s wealth by changing the system

Beauty Is More Beautiful Shared

Beauty Is More Beautiful Shared™ was intentionally designed to support the success of Mary Kay Independent Beauty Consultants. With a message that...

Growth Through Sustainability

Trane Technologies is a global climate innovator with a clear purpose to boldly challenge what’s possible for a sustainable world. See how embedding...