VIDEO | Overflow: Mohawk Makes a Wave of Change

VIDEO | Overflow: Mohawk Makes a Wave of Change

Basia Goszczynska’s latest work explores the connection between humans, plastic waste and manufacturing innovation
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WATCH: Commissioned by @MohawkFlooring and built using recycled materials, “Overflow” by @Basia_Gosz showcases how #sustainability in the #flooring industry is reducing the waste stream: https://bit.ly/3btvPLh #MakeaWaveofChange #plasticOverflow @MohawkGroup #EarthDay2020
Wednesday, April 22, 2020 - 11:40am

CAMPAIGN: Mohawk Makes a Wave of Change

CONTENT: Multimedia with summary

Commissioned by Mohawk Flooring North America, and built using materials sourced from its internal recycling facility, “Overflow” is an artistic interpretation that incorporates the stages that single-use PET plastic bottles undergo during the patented Continuum process to produce EverStrand, Envirostrand and Air.o carpeting. Get an inside look at Brooklyn-based artist Basia Goszczynska’s creative process behind the installation, as well as the powerful partnership that showcases how thoughtful product design, innovation and sustainability in the flooring industry is reducing the waste stream.

Click here to learn more about Continuum.

 

About Mohawk

Mohawk Industries is a leading global flooring manufacturer that creates products to enhance residential and commercial spaces around the world. Mohawk’s vertically integrated manufacturing and distribution processes provide competitive advantages in the production of carpet, rugs, ceramic tile, laminate, wood, stone and vinyl flooring. Our industry-leading innovation has yielded products and technologies that differentiate our brands in the marketplace and satisfy all remodeling and new construction requirements. Our brands are among the most recognized in the industry and include Mohawk, American Olean, Daltile, Durkan, Feltex, Godfrey Hirst, IVC, Karastan, Marazzi, Pergo, Quick-Step and Unilin. During the past decade, Mohawk has transformed its business from an American carpet manufacturer into the world’s largest flooring company with operations in Australia, Brazil, Canada, Europe, India, Malaysia, Mexico, New Zealand, Russia and the United States.