Mars Chocolate France ‘Green Steam’ Project to Reduce CO2 Emissions Recognized at Prestigious Business School Awards

PARIS, FRANCE, March 18, 2015 /3BL Media/ --- Mars Chocolate France’s successful initiative to reduce CO2 emissions at its Haguenau facility has been honoured by France’s ESSEC Business School in its annual Grand Prix this month. The ‘Green Steam’ project, which has reduced Haguenau's carbon dioxide emissions by 8,700 tonnes annually and its emissions from energy consumption by 60%, won the Grand Prix Responsible Industries from Consumer and Food Sector.

Alan Munch, head of the “Green Steam” program and SES Manager at the Haguenau factory received the award at the French Ministry of Economy and Finance attended also by Emmanuel Macron, the French Minister of Economy and Finance on March 6th:

“It’s an honor for me to be here, representing Mars Chocolate France, our factory and all the teams engaged to reduce our environmental impact. Green Steam is a huge step forward in our sustainability agenda”.

The ESSEC Consumer Goods Chair Albane Gaubert praised the project for its partnership with other companies including GDF SUEZ Group, SITA France and SMITOM Hagenau-Saverne:

“The students were really convinced by this green initiative and underlined its impact and completion giving a special importance to the partnerships concluded by Mars. These elements made the difference among the students who selected the finalist candidates”.

Elizabeth Reiss, Greenflex Executive General Manager and President of the Grand Prix environmental jury, explained that ‘Green Steam’ is an example of best practice:

“We designated Mars Chocolate France because this project is an example of circular economy. Transforming the steam to green steam with the support of a waste recycling facility shows that economic growth goes with environmental responsibility”.

The Grand Prix is organized by the prestigious ESSEC Business School and aims to promote the best sustainable initiatives among the industrial, consumer and food sector.

About Mars, Incorporated

Mars, Incorporated is a private, family-owned business with more than a century of history and some of the best-loved brands in the world including M&M’S®, PEDIGREE®, DOUBLEMINT® and UNCLE BEN’S®. Headquartered in McLean, VA, Mars has more than $33 billion in sales from six diverse business segments: Petcare, Chocolate, Wrigley, Food, Drinks and Symbioscience. More than 75,000 Associates across 73 countries are united by the company’s Five Principles: Quality, Efficiency, Responsibility, Mutuality and Freedom and strive every day to create relationships with stakeholders that deliver growth we are proud of as a company.

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