Telling Your Pro Bono Story
Telling Your Pro Bono Story
Taproot Foundation | Newsroom
A new resource from Taproot Foundation. We've picked up tips and tricks for impactful pro bono storytelling over the years. With some help from our friends at Edelman and Johnson & Johnson, we’re sharing insights we’ve gleaned from our experience with both pro bono programming and strategic communications. Our goal is simple—to equip practitioners with the skills they need to tell powerful stories that move the field forward.
Content from this campaign
Amplifying Your Pro Bono Story

For corporate pro bono practitioners, telling stories is critical. By communicating the impact of your pro bono programming effectively, you’ll promote your company’s social good initiatives both internally and externally. Those efforts can help elevate your company’s brand and position in the field—that’s the power of a good story.
We at Taproot Foundation have picked up tips and...
Oct 11, 2019 2:55 PM ET


Crafting a Pro Bono Story That Resonates

For corporate pro bono practitioners, telling stories is critical. By communicating the impact of your pro bono programming effectively, you’ll promote your company’s social good initiatives both internally and externally. Those efforts can help elevate your company’s brand and position in the field—that’s the power of a good story.
We at Taproot Foundation have picked up tips and...
Oct 1, 2019 3:30 PM ET


First Step in Telling Your Pro Bono Story? Prepare Your Stakeholders

For corporate pro bono practitioners, telling stories is critical. By communicating the impact of your pro bono programming effectively, you’ll promote your company’s social good initiatives both internally and externally. Those efforts can help elevate your company’s brand and position in the field—that’s the power of a good story.
We at...
Sep 20, 2019 3:30 PM ET


Quick Consult: Jumpstart Your Corporate Storytelling


Quick Consult is a series where members of Taproot Foundation's team share insights into questions and topics we hear are top of mind for pro bono practitioners at all stages. Crystal Hendricks-Kretzer, Taproot's Director of Marketing and Communications, shares a few tips for building out your corporate storytelling efforts.
Tap into the power of storytelling...
Sep 13, 2019 12:05 PM ET



Telling Your Pro Bono Story in Action: Morgan Stanley


For corporate pro bono practitioners, telling stories is critical. By communicating the impact of your pro bono programming effectively, you’ll promote your company’s social good initiatives both internally and externally. Those efforts can help elevate your company’s brand and position in the field—that’s the power of a good story.
But this guide is about more than just building brand...
Sep 5, 2019 8:30 AM ET



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