The Square Deal

The Square Deal

Ever wonder why a Wendy’s® hamburger is square? Our founder Dave Thomas started Wendy’s in 1969 in Columbus, Ohio with a simple idea. Great food, served hot and fresh, by nice people. And the square thing? That came from his childhood role model, Grandma Minnie, who told him to Never Cut Corners. Dave didn’t have the easiest childhood. He was adopted as a baby and then his adoptive mother died when he was very young. His father remarried three times and often struggled to find a job so the family moved around frequently. Dave found solace and community in restaurants – he recalled being eight years old when he first dreamed of starting a restaurant where “everyone would love my food.” Today, we remain committed to his ideals like Quality is our Recipe® (and we still don’t cut corners), and Do the Right Thing. With his childhood as our example, our signature cause is foster care adoption and finding homes for the hundreds of thousands of children who are waiting in foster care to find their forever families. Interested in hearing more? We’ll use this space to give you The Square Deal™ – our views on food, quality, culture, children’s issues and doing our best to make Dave proud.

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Content from this campaign

Wendy’s Franchise Convention Recap
It’s Tuesday night and I’m still a little jet-lagged after last week's week-long trip to Las Vegas. Why? Each fall, we host a convention-style meeting for all of our U.S. and Canadian franchisees. Every other year we include our global franchise partners as well. These conventions involve lots of planning, a reasonable amount of stress (you try guessing what 1,500 people want to have...
Oct 20, 2016 8:05 AM ET
When the Easy Answer Isn't the Right One...
When you have a job like mine, you get used to seeing your company’s name in the news a lot. Usually it’s good news. Sometimes it’s not. Right now Wendy’s is the target of a campaign led by the Coalition of Immokalee Workers (CIW), an activist group that represents tomato harvesters in the Immokalee region of Florida. Their signature...
Oct 19, 2016 8:35 AM ET
We’re in Great Company with Adoption-Friendly Workplaces
I’ve written here before about Wendy’s long-time commitment to foster care adoption. It’s a passion that flows throughout our system of restaurants around the world, and a cause we work to elevate in the minds of the public...
Oct 17, 2016 8:00 AM ET
What It Takes to Be a Wendy’s Supply Partner
The Square Deal welcomes John Inwright, President of Quality Supply Chain Cooperative…also known as QSCC.  QSCC is an independent, not-for-profit purchasing and supply chain co-op serving both Wendy’s® franchisees and company operators. The Co-op is dedicated to serving their members (Wendy’s and more than 300 franchisees) by providing the right partners who continuously supply Wendy’s...
Oct 13, 2016 8:05 AM ET
Serving and Sourcing Fresh Food
The contributors of The Square Deal asked Dennis Hecker, Wendy’s® Senior Vice President of Quality Assurance, to blog about our standards in food safety and bring to light some of the challenges and opportunities we deal with every day in order to bring fresh food to our customers.  Dennis worked right alongside Dave Thomas and developed many food safety procedures and animal welfare...
Oct 11, 2016 8:15 AM ET