Zurich-based water brand Lokales Wasser was looking for a packaging solution that would fully reflect its brand values, including improving sustainability.
As part of the company’s continued commitment to marketing alcohol responsibly, Bacardi Limited has added a section to its website providing nutritional information for many of the spirits brands in its portfolio including BACARDÍ®, GREY GOOSE®, MARTINI®, DEWAR’S®, D’USSÉ®, among others.
In line with the Producers’ Commitments to Reduce Harmful Drinking, the first phase of the nutrition site is now accessible from the homepage of www.BacardiLimited.com with information about its products available in the United States, United Kingdom, France, and Spain. The information is available in English, Spanish, and French, with plans to expand to additional languages.
PepsiCo produces many types of beverages — including Gatorade — as well as several kinds of chips like Cheetos, Ruffles and Tostitos. At a massive Gatorade facility in the city of Tolleson, Arizona, which is just outside of Phoenix, bottling lines fill up 600 containers per minute. “We’re doing grape, we’re doing fruit punch, we’re doing lemon-lime,” says Tim Carey, who directs sustainability programs for PepsiCo Beverages in North America. Carey says the company started investing in water efficiency four years ago in water-scarce Arizona. Since then, they’ve seen a 24 percent improvement at the facility.
Bacardi's commitment to being a responsible corporate citizen is guided by its values of Trust, Passion, Caring and Excellence. Check out the company’s corporate responsibility (CR) one-pager to see how the largest privately held spirits company in the world approaches CR.
When Judy Spalding joined Brown-Forman, sharing her history of alcohol addiction and recovery was the last thing on her mind. Working for a beverage alcohol company turned into an opportunity for Judy to blaze a courageous trail in transforming attitudes toward non-drinkers. Read more about Judy in our latest Corporate Responsibility Report and on our website.
When someone takes a swig from their favorite beer, they may not realize that brewing beer is an energy intensive process. But brewing companies that desire to reduce their carbon emissions are well aware. Carlsberg Group, a global brewer headquartered in Copenhagen, Denmark, has set a lofty goal of powering its breweries with only renewable energy by 2022. Call it the company’s "100 percent renewables by 2022 goal."
The 170 year-old company has a new program called Together Towards Zero, launched this summer. The program is a means to meet its pledge to achieve zero carbon emissions at its breweries by 2030. By that same year, Carlsberg aims to have reduced the carbon footprint of putting a beer in its customers' hands by 30 percent.
Speaking to BusinessGreen, Simon Boas Hoffmeyer, sustainability director at Carlsberg Group, is confident that despite their ambition the "Together Towards Zero" goals can be delivered, and as early as 2030. After all, this is not a plan that was simply thrown together after a few beers.
At Brown-Forman, alcohol responsibility starts with our marketing and continues through our sales process. We want our brands to be a positive influence, encouraging customers and consumers to have a positive experience with them.
This year’s report features narratives describing employees who champion the cause of responsibility throughout the business, from the founder of a non-drinker’s employee resource group to an employee who organized a significant refugee aid effort in Europe.
In addition to the written narratives, Brown-Forman has produced a series of videos to accompany the report which help bring to life the company’s responsibility approach and actions, including its proactive alcohol responsibility efforts in its sales and marketing, as well as the long history of environmental sustainability at the Jack Daniel Distillery in Lynchburg, Tennessee.
The Carlsberg Group has committed to eliminating carbon emissions and halving water usage at its breweries by 2030 as part of its new sustainability programme – Together Towards ZERO.
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