In this episode of the Champions for Social Good podcast, Rachel Hutchisson, vice president of Corporate Citizenship and Philanthropy at Blackbaud, speaks with Susan McPherson, founder and CEO of McPherson Strategies, about how organizations can effectively leverage social media activism to advance a cause.
Susan explains the best uses for hashtag campaigns and why social media activism sometimes doesn’t work, and details the steps to creating successful and sustainable social campaigns. Susan also talks about why hashtag activism has been a powerful tool for empowering women and girls. Finally, Susan and Rachel discuss some successful hashtag campaigns led by nonprofits and companies and what made them work so well, and what organizations need to do to successfully engage Gen Z.
The Bellona Foundation and Carnival Corporation & plc, the world’s largest cruise company with nine global cruise line brands, have signed an agreement of cooperation where the parties agree to work together to continue improving environmental and sustainability impact. The newly formed cooperation is based on the two parties’ shared vision of an even more sustainable cruise industry in a future zero emission society.
Our ambition is to offer equal opportunities to everyone everywhere, and we want our employees — no matter who they are, or where in the world they live — to feel uniquely valued, and safe to contribute their best. For us diversity of people and an environment of inclusion generate greater engagement, performance, and innovation.
Ideagen -- Where the world’s leading companies, NGOs, and public sector organizations convene to develop systemic solutions via catalytic collaboration to solve for x.
Leaders and Luminaries from the world's leading brands, companies, trade associations, NGOs and public sector collaborated for the Annual Ideagen Global Leadership 2030 Summit at the Gallup World Headquarters in Washington D.C. on June 7th, 2018. Leaders and Luminaries came together to generate new ideas and solutions to the world's most vexing issues via catalytic collaboration change the world. Topics included the disruption of aging, effective leadership, policy and innovation, global health leadership, the future of mobility, Ideagen’s catalytic impact, creating global movements, Women in Cloud, Power Storytelling...
eBay for Charity, a platform that easily connects buyers and sellers with the causes they care about, announced its partnership with GLAAD, the world’s largest LGBTQ media advocacy group, to launch a campaign in celebration of Pride Month this June.
Join 3BL Media for “Responding to Disaster: IBM and Bechtel Partner to Address Resiliency,” July 11 at 2 p.m. ET. This free webcast is aimed at corporate responsibility practitioners, policy makers, NGOs, and others engaged in disaster preparedness.
Join 3BL Media for “Responding to Disaster: IBM and Bechtel Partner to Address Resiliency,” July 11 at 2 p.m. ET. This free webcast is aimed at corporate responsibility practitioners, policy makers, NGOs, and others engaged in disaster preparedness.
As an obstetrician, my job is to focus on moms and babies. But one of my favorite parts of childbirth is the look on a new dad’s face at the precise moment he sees his baby for the first time. The physical connection between moms and babies begins sooner and more gradually than it does for dads. Moms feel their babies growing and wriggling months before they get to actually see them. For dads, the first physical connection is visual. Fatherhood goes from being abstract to very real in an instant. And that look is everything.
The communities where Chemours operates are also where we live, work, and play, and our mutual success is one and the same. We have a vested interest...
Everyone’s financial journey is different. We make intentional efforts to meet the individual needs of clients and communities through a diverse range...
Trane Technologies is a global climate innovator with a clear purpose to boldly challenge what’s possible for a sustainable world. See how embedding...
