Consumer Engagement

Corporate stories about Consumer Engagement across 3BL's network.

Latest in Consumer Engagement

ANN SACKS® Collaborates With Kohler Wastelab on the Crackle Collection
ANN SACKS has partnered with parent company, Kohler Co., to create The Crackle Collection by Kohler WasteLAB, an innovative tile series that employs Kohler’s unfired pottery cull as its medium, transforming the waste into a responsive tile body.
Ecocentricity Blog: Loop, Loop, Skip to My Loop
Kudos to TerraCycle and the brands that are working to create the Loop model; a compelling example of business-led innovation that reduces environmental impact. #circulareconomy #recycling
Ugly Produce Gets Some Love!
The latest, or at least the most disturbing, food trend is farm-to-landfill. One study estimates that America loses “up to 40% of its food from farm-to-landfill.” The cause? According to multiple research reports, it’s all about cosmetics.
Strange Brew: Atomo Bean-Less Coffee
Many people around the world wouldn’t dream of starting their day without their coffee ritual. And they tend to be pretty particular about it — what to buy, where to buy it, how to make it and when to drink it. But how much thought do they put into the coffee bean itself?
Fashion Industry Moving to Improve Sustainability Footprint
The global fashion industry is booming. In the last 15 years, world clothing production has almost doubled, with more than 300 million people employed along its value chain. However, the growth of this huge industry has come at a significant environmental cost.
Timberland and the Smallholder Farmers Alliance Celebrate Haiti’s First Commercial Cotton Harvest in Three Decades
“Our work with the Smallholder Farmers Alliance to reintroduce cotton growing touches on each of Timberland’s key commitments – to create responsible products, protect the outdoors and serve communities around the world,” said Atlanta McIlwraith, Timberland’s senior manager community engagement and communication.
Albertsons Companies: A Store Brands Success Story
“Geoff has put together a diverse team; everybody brings something different to the table,” says Nancy Cota, Albertsons’ vice president of Own Brands, who has spent 42 years in the grocery industry. “That’s what makes us so strong. And when you trust each other like we trust each other, you want to win together.”
Video: HP and Lavergne Group for The National Zero Waste Council
Due to the high volume of recycled materials from printers and cartridges, National Zero Waste Council member HP has increased their operations. So much so that the contracted company, Lavergne Group, has made plans to expand.
eBay’s Retail Revival Expands to Canada
eBay, together with the Halifax Regional Municipality, announced the launch of Retail Revival, a program designed to help small and medium-sized retailers harness the power of ecommerce and global trade. This eBay program, the first of its kind in Canada, is supported by all three levels of government.
Appeal of Residential Solar Photovoltaics – Does Framing Matter?
If residential solar photovoltaics (PV) were adopted more widely in the United States, they could significantly reduce greenhouse gas emissions. But consumers balk at high up-front costs, even if energy savings would later offset those costs. A group of researchers led by former Erb Research Fellow Kimberly Wolske set out to study how different framing strategies affect PV’s appeal.