The Latest News From Leading Brands

Corporate and nonprofit news distributed by 3BL, including press releases, op/eds, multimedia, and the full range of stories that shape reputation.

Modern-Day Nightingales: Meet Three Enterprising Nurses Who Moonlight as Inventors
When you think about groundbreaking healthcare innovations—creations that forever changed how medicine is practiced, like the invention of sutures—chances are you first think of medical device engineers and pharmaceutical scientists brainstorming in a lab.

But there's another category of equally inventive medical professionals who work on the very front lines of healthcare: nurses.
How Food Companies Can Make the Most of Longer Lives
According to UN statistics, the number of people over 60 will increase to 1.4bn by 2030, from 962m in 2017, and will have more than doubled to 2.1bn by 2050. By the end of the century, the 60+ population will reach 3.1bn.

For food manufacturers, these numbers have significance beyond the growth potential they could offer. Supporting good health at all life stages is core to their sustainability missions and the vital role they can play in improving nutrition among older consumers to support healthy ageing will become more significant as the 60+ population grows.
Serving Those Who Served For Us
The Whirlpool Veterans Association (WVA), in partnership with Blue Star Mothers, was recently able to provide local veteran Scott Spearitt with a new Whirlpool brand washer and dryer.
The Timberland® and Wrangler® Brands and the VF Foundation Support Research on Regenerative Ranching Practices to Improve Farmer Well-Being, Soil Health
The VF Foundation and the Timberland® and Wrangler® brands today announced $150,000 in grants to researchers at seven U.S. universities, including Arizona State University and Michigan State University, that are conducting the first comprehensive research into regenerative ranching practices.

Latest Campaigns

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