News from Leading Brands

Keep up with the latest impact news from companies embracing the triple bottom line, shared via 3BL's publishing platform.

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Environment

PepsiCo Exceeds Water Stewardship Goals - With a Local Approach Worldwide

PepsiCo, Inc. [NYSE: PEP] today announced continued progress against the company's strategy to help protect and conserve global water supplies and provide people access to clean, safe water to communities around the world.

Innovation & Technology

Techstars Atlanta: Get to Know Splitty

Splitty is one of the 10 participants. Choose travel destination and dates, and Splitty's "split and match" technology combines different reservation types to find the cheapest hotel stays for the dates provided.

Responsible Business & Employee Engagement

Subaru's Environment Activities Exceed The Norm

It’s rare to find an automaker or other brand that doesn’t have a pet project, charity or cause they donate to and maybe give some lip service. But in Subaru of America’s case, their commitment to environmental causes is authentically deep.

Philanthropy & Cause Initiatives

Taking Sustainability From the Home Kitchen to the Cambodian Slums

Jean Gong, Senior Manager – Internal Communications and Administration for Kohler Co.’s Asia Pacific region helps to oversee Kohler Co.’s donation of squat toilets to the Habitat for Humanity homes. This simple gesture makes a great impact in an area where 54 percent of the population is practicing open defecation.

Diversity & Inclusion

Emerging Leaders of Olive Garden | Sean Wallin

I’ve just celebrated my 10-year anniversary. I started at the Olive Garden in Boise, ID, as a busser, and I was still working at that same restaurant until days ago. Now I’m headed to the Kennewick, WA, Olive Garden to work as a service manager.

Philanthropy & Cause Initiatives

JPMorgan Chase and Employees to Donate up to $200,000 to Aid Italy Earthquake Relief Efforts

JPMorgan Chase & Co. will donate up to $200,000 from the firm and its employees to support earthquake relief efforts in Italy, the firm announced today. The grant and employee donations will go to the Italian Red Cross.

Health & Healthcare

Swinging for the Fences - a Doctor's Take on Volunteering

I recently volunteered at a Washington Nationals Youth Baseball Academy event, supported by VSP Global. My most memorable patient was a fifth-grade girl who never had an eye exam. She was uncorrected at 20/200 in each eye. After the exam, I witnessed her seeing clearly for the first time. Her reaction? An ear-to-ear smile.

Events, Media & Communications

21st Century Fox Celebrates 'Pitch' by Partnering with Women's Sports Foundation to Expand Girls' Access to Sports

Ginny Baker, the fictional first female player in major league baseball, will make her way to television this fall on FOX's newest drama Pitch, and to celebrate her inspirational story, 21st Century Fox has announced a new partnership with the Women's Sports Foundation (WSF) to help break barriers for girls in their own communities and take their athletic achievements to new heights.

Environment

Asbestos May Become One of Ten Chemicals Reviewed Under the New TSCA This Year

Since the reform of the Toxic Substances Control Act (TSCA) was passed by the Senate and signed into law two months ago, the EPA has received mounting pressure to deliver on promised regulatory improvements and demonstrate their commitment to the spirit of the new law. Industry stakeholders should ensure they are informed about the results of chemical evaluations under the new TSCA law, especially since chemicals that failed to be regulated previously could now become banned. Asbestos, a proven carcinogen, may be one of the first on that list as growing public awareness and civic pressure push the EPA to take action.

Energy

Avista Receives Grant to Pilot a Shared Energy Economy Model

Recently, Avista was awarded a grant from the Washington Department of Commerce and Governor Jay Inslee’s Clean Energy Fund 2 to demonstrate how a Shared Energy Economy can benefit Washington energy consumers. The grant is the latest example of Avista’s 127-year history of innovation and positions the utility for the energy future.

Education

Detroit Basketball Player Andre Drummond Joined JetBlue in Detroit for its ‘Soar With Reading’ Initiative

Last year, JetBlue launched an online #BookBattle competition as part of its award-winning Soar with Reading program. The airline asked crewmembers and the public which community -- Detroit, Fort Lauderdale, Houston, Los Angeles or New York City -- should get 100,000 new children's books from JetBlue in 2016. Nearly 1.3 million online votes were cast and Detroit triumphed with 48 percent of the vote.

Sustainable Finance & Socially Responsible Investment

Wells Fargo Donates $500,000 for Phoenix-Area Revitalization Efforts

Wells Fargo & Company (NYSE: WFC) today announced a total of $500,000 in donations for seven local nonprofits will help revitalize Maricopa County neighborhoods through the Wells Fargo NeighborhoodLIFT® program.

Social Impact & Volunteering

Atlas Copco's Community Engagement Project, Water for All, Turns 32!

Philanthropy & Cause Initiatives

The UPS Foundation

Innovation & Technology

As Seen on The Guardian: What Will the Highway of the Future Look Like?

As technology for automated vehicles improves, there’s a sharper focus on building a ‘smarter’ infrastructure where they can thrive.

Energy

Sustainability in Action | Mocksville Efficiency in Manufacturing

Ingersoll Rand’s Mocksville, North Carolina, manufacturing facility has enabled a 6 percent reduction of energy consumption in recent months.

Health & Healthcare

Anthem Blue Cross Partners With Community Organizations To Help Prevent Diabetes

Working with community groups such as Black Women for Wellness and Valley Jewish Community Center as well as large, national organizations, Anthem Blue Cross has launched an ambitious diabetes prevention program to educate, treat and support its members who are at risk of developing type 2 diabetes.

Philanthropy & Cause Initiatives

Join Keystone Human Services International in Building Inclusive Global Communities

Keystone Human Services International is part of an ongoing global effort to create a society where people with disabilities receive appropriate support and have the same opportunities and support as everyone else. Join us as change agents and support our work to make the world a safer, more inviting place for all people.

Education

What's Trending in Back-to-School Cause Marketing

Parents, teachers and communities are going to great lengths to increase attendance and create a vibrant learning environment for kids heading back to the classroom, from a 4th-grade teacher's viral "welcome back" rap video, to an Arizona mayor going door-to-door to urge high school dropouts to re-enroll. And companies are joining in as well, lending their unique tools and assets to help kids grow and learn both in and outside of school. Here's a sampling of back-to-school cause marketing campaigns that caught our eye:

Social Impact & Volunteering

Giving Back the Aimia Way to Create Real Social Value

Innovation & Technology

Qualcomm Invests in a Sustainable Future [Video]

The Internet of Things (IoT) narrative has evolved drastically over the past two years, and today we have even more opportunity to redefine what’s possible with connectivity to make cities, cars, homes and devices smarter and more sustainable. At Qualcomm, we take pride in innovating for the greater good, and are excited about the opportunity to help shape the narrative about the role of IoT in enabling economic development and smart urban infrastructure.

Responsible Business & Employee Engagement

The Personal is Professional: BSR Conference Brand Camp

We are certainly living in interesting times. Who would have imagined that a social media platform once widely (and unfairly) derided as a way for the bored to update the bored on their daily minutiae would make front-page coverage in major media outlets—and be considered a huge influence in a presidential campaign?

Latest Campaigns

  1. License to Operate
    Corporate governance, risk management, operational integrity, and regulatory compliance are demanding challenges that companies face in today’s ever...
  2. Fifth Third Day 2025
    Fifth Third Bank’s nearly 19,000 employees celebrate the annual “Fifth Third Day” by volunteering and donating to fight food insecurity within their...
  3. Accelerating access to healthcare technology
    We believe technology can help close the world’s health gaps. By putting people first, we find new ways to advance health while reducing costs. And...
  4. Innovation & Sustainable Solutions
    Chemours chemistry is essential to our daily lives, global commerce, and the future. Our commitment to product sustainability drives us to innovate...
  5. GoDaddy | Microbusiness
    They're the people who build websites, run restaurants, and offer classes online. But their impact has gone largely unnoticed. Our mission is to...
  6. GoDaddy | Microbusiness
    They're the people who build websites, run restaurants, and offer classes online. But their impact has gone largely unnoticed. Our mission is to...
  7. Drawdown Georgia
    Informed by Project Drawdown, the world’s leading resource for climate solutions, Drawdown Georgia is the first state-centered effort to crowdsolve...
  8. Subaru Love Promise: Environment
    Subaru works to reduce waste, safeguard resources for future generations, and preserve natural spaces – making real, meaningful commitments to these...
  9. AEG Celebrates Inclusion
    At AEG, we embrace inclusion and strive to create a workplace where our employees feel welcomed, valued and respected for the viewpoints, ideas...
  10. Cascale Events
    Cascale organizes and participates in a series of events, leveraging its position as a global convener of close to half the sector to bring together...
  11. Southwire Giving Back
    Our neighbors depend on us, just as we depend on them, so we are committed to improving the quality of life in the communities in which we work. At...
  12. Tapestry I The Power of Our People
    We aim to foster a culture of purpose and fulfillment at Tapestry by embedding equity, inclusion and diversity throughout our organization, and...
  13. GoDaddy Sustainability News & Reports
    GoDaddy's ESG reporting shows our progress in building a more sustainable, equitable and inclusive society and outlines areas for future growth.
  14. Sustainable Products and Innovation
    Ongoing research into innovative solutions enables CNH’s brands to manufacture products that respect the environment while satisfying customers’...
  15. Antea Group Brand
    Antea Group Brand Content