UnitedHealthcare Partners With The Heart Of America Foundation® To Makeover School Cafeteria In Washington, DC

UnitedHealthcare Announces Planned Cafeteria Makeover Project at Bruce Monroe Elementary School
Jun 22, 2015 7:00 PM ET
Campaign: EcoMedia


WHO: UnitedHealthcare; The Heart of America Foundation; District of Columbia Public Schools; CBS EcoMedia

WHAT: Through an innovative partnership with The Heart of America Foundation and CBS EcoMedia, UnitedHealthcare today announced its commitment to supporting a READesign® Cafeteria Makeover Program at Bruce Monroe Elementary School.

Bruce Monroe Elementary, a District of Columbia public school serving approximately 440 students elementary students, is located in the Park View neighborhood in Northwest DC. Through the Heart of America Foundation’s READesign Cafeteria Makeover Program, UnitedHealthcare funding is supporting a makeover of the Bruce Monroe Elementary School’s cafeteria..

The Heart of America Foundation’s READesign® Cafeteria Makeover Program aims to transform school cafeterias by redecorating, revitalizing and reimagining the possibilities for these key gathering spaces in schools.

Through “Do Good. Live Well.,” UnitedHealthcare’s employee-volunteer initiative aimed at preventing hunger and obesity, the company supports service projects across the country.

WHEN:  June through August

Grand re-opening of the Bruce Monroe Elementary Cafeteria: August 2015 (exact date to be determined)

WHERE: Bruce Monroe Elementary School

3560 Warder Street N.W.

Washington, DC 20010

PHOTO OPPORTUNITIES: Construction photos available upon request through August. Students, teachers and 75+ UnitedHealthcare volunteers actively engaged with students at grand re-opening.


About UnitedHealthcare:
UnitedHealthcare is dedicated to helping people nationwide live healthier lives by simplifying the health care experience, meeting consumer health and wellness needs, and sustaining trusted relationships with care providers. The company offers the full spectrum of health benefit programs for individuals, employers, military service members, retirees and their families, and Medicare and Medicaid beneficiaries, and contracts directly with more than 850,000 physicians and care professionals, and 6,000 hospitals and other care facilities nationwide. Globally, UnitedHealthcare serves 45 million people in health benefits and is one of the businesses of UnitedHealth Group (NYSE: UNH), a diversified Fortune 50 health and well-being company.

About The Heart of America Foundation®:
The Heart of America Foundation®, a national nonprofit headquartered in Washington, DC, creates vibrant learning environments for children, engaging volunteers in acts of service and encouraging the pursuit of education by providing children in need with the tools to read, succeed and make a difference. Through programs including READesign®, The Heart of America Foundation® revitalizes education spaces in under-resourced communities into vital and vibrant centers of learning that become the heart of a school.  Since 1997, The Heart of America Foundation® has transformed more than 325 educational spaces and provided over one million children living in poverty with over 3.9 million library and take-home books. And, the organization has engaged volunteers in more than 1,075,000 hours of service to communities nationwide. For more information, please visit www.heartofamerica.org

About CBS EcoMedia Inc.:
At EcoMedia, we’re propelled by the desire to create positive social change; that’s been our mission since we founded the company in 2002.  In 2010, after successfully partnering with CBS on a wide range of environmental projects, EcoMedia became the newest addition to the CBS Corporation portfolio, exponentially scaling our reach across television, radio, interactive, publishing and outdoor media.

Through our patent-pending EcoAd, WellnessAd and EducationAd programs, an innovative twist on traditional advertising, advertisers are able to support much-needed local projects which in turn creates jobs, saves taxpayer money and improves the quality of life in communities nationwide.  In the process, we’re fundamentally altering the advertising landscape, elevating the ordinary, traditional commercial – and media, in general – into a catalyst for tangible, quantifiable social change. Please visit ecomediacbs.com, like us at facebook.com/EcoMediaCBS or follow us at Twitter.com/EcoMediaCBS.

By participating in EcoMedia’s EcoAd, WellnessAd and EducationAd advertising programs, EcoMedia’s advertisers agree to provide funding for projects we believe will have a beneficial effect upon the environment, health and/or education within local communities.  EcoMedia’s advertising programs are not certification programs nor are the EcoAd, WellnessAd or EducationAd logos seals of approval. EcoMedia does not in any way certify, endorse or make any representations about EcoMedia program advertisers, their products or services.


Courtney Johnson