Disruptive Innovation Is the Key to Plastics Sustainability
A sustainable plastics production chain requires shifting from a linear to a circular economy
Across the country in Palo Alto, California—and at the other end of the size spectrum—HP is taking multiple steps to improve its plastics circularity. “The elimination of unnecessary plastic is the first priority when it comes to our circularity strategy,” says James McCall, HP’s chief sustainability officer. “As of 2021, we achieved a 44% reduction in single-use plastic packaging, towards our 2025 goal of a 75% reduction compared to 2018.”
Additionally, HP has committed to a goal of using 30% post-consumer recycled plastic across its personal systems and print product portfolio by 2025, and it aims to achieve 75% circularity for its products and packaging by 2030.