Michelin Performance and Responsibility
Michelin's mission is to contribute to progress in mobility. It has opted to do this through innovation and quality, grounding its development in the core values of respect for customers, people, shareholders and the environment.
Michelin Performance and Responsibility
The Michelin Performance and Responsibility (PRM) approach was launched in 2002 at the initiative of the company's Managing Partners, Édouard Michelin and René Zingraff. An initial diagnosis had shown that, in order to fully respect the Group's values, they needed to define specific improvement points to either rectify certain weaknesses or, on the contrary, stand firm on strengths. Twelve specific focus areas were defined:
- 1. The responsible performance of our products and services
- 2. The environmental impact of tire use
- 3. The recovery, reuse and disposal of end-of-life tires
- 4. The environmental management of our sites
- 5. Quality of working life on our sites
- 6. Diversity within our teams
- 7. Community relations
- 8. Corporate risk management
- 9. Our contribution to sustainable mobility
- 10. Purchasing relations
- 11. CO2 emissions from our Logistics operations
- 12. Ethics and human rights
Meeting the new mobility challenges
Michelin Performance and Responsibility (MPR) sets out the Michelin Group's strategy for sustainable development and corporate social responsibility. Michelin's technological leadership leads the entire Group to tackle the new challenges of mobility. By innovating and developing new skills and even new organizations, Michelin intends to make a responsible contribution to progress in mobility and anticipate its major developments.
Six ambitions for 2020
Defined in 2013 and deployed across the Group, the six ambitions for 2020 are designed to make Michelin a global leader in sustainable mobility, as well as one of the world’s most innovative, responsible and top-performing companies in fulfilling its financial, environmental and social responsibility commitments.
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