Building Financial Capability in Communities

We share our expertise in ways that build long-term financial competency. By helping people develop the capability to make sound financial decisions, we hope to improve the quality of life of individuals in our communities.

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Education

How T. Rowe Price Works to Build Financial Capability in Communities
In 2015, the firm’s Money Confident Kids® program reached 1.5 million people through its financial education websites, online games, apps, exhibits, programs with Scholastic and Junior Achievement, and sponsored events. Here is how the program works.

Education

T. Rowe Price Survey Finds that Kids Expect Parents to Cover the Cost of Whatever College They Want and Parents Are Unprepared
T. Rowe Price’s 2016 Parents, Kids & Money Survey, which sampled 1,086 parents nationally and their 8 to 14 year old kids, found that many kids (62%) expect their parents to cover the cost of “whatever college I want to go to.” Yet most parents (65%) will only be able to contribute some to the cost of college. And the results suggest that student loans can lead to increased anxiety and financial stress. Parents with their own student loans are more likely to lose sleep over college costs (49% vs. 40%) and are significantly more likely to have credit card debt (67% vs. 54%) and payday loans (19% vs. 7%).

Education

Volunteering Can Promote Lifetime Financial Education
Volunteering gives Aimee DeCamillo the chance to share financial concepts with school kids

Education

T. Rowe Price: Parents Show No Reluctance to Overspend on Kids But are Reluctant to Discuss Money With Them
T. Rowe Price’s 2016 Parents, Kids & Money Survey found that parents’ reluctance to discuss money with their kids has not translated to a reluctance to spend it on them. Nearly half of parents (46%) have gone into debt to cover something their kids wanted, and many say they spend too much on things their kids do not need (57%). Yet most worry about spoiling their kids (58%), and many kids have come to expect their parents to buy them what they want (57%).

Education

Teaching Good Money Habits to Children
Money was a topic that my dad made sure we talked about when I was a child. I learned a lot from him, and while he is no long here, I believe a lot of my good money habits came from him. However, not everyone gets talked to about money.

Education

850 Kids Participate in T. Rowe Price Sponsored Money Confident Kids Contest
T. Rowe Price sponsored a Money Confident Kids essay contest with Scholastic, in which kids grades five through eight were challenged to interview a parent or guardian.

Sustainable Finance & Socially Responsible Investment

How NOT To Go Broke This Holiday Season
According to a recent study by T. Rowe Price on family holiday spending most parents will overspend on holiday gifts.

Sustainable Finance & Socially Responsible Investment

T. Rowe Price: Most Parents Say They Overspend on Kids' Holiday Gifts
T. Rowe Price’s 2015 Parents, Kids & Money Survey, which sampled 1,000 parents nationally of 8 to 14 year olds in January 2015, revealed that 62% of parents agree with the statement, “I spent more for my kids over the holidays than I should have.” While most parents use their current income (56%) and credit cards (47%) to cover holiday spending, a surprising percentage have also tapped their retirement savings (7%) and their emergency fund (9%).

Social Impact & Volunteering

T. Rowe Price Invests in Baltimore with Financial Education

Education

T. Rowe Price: Kids Who Get An Allowance Are More Money Savvy Than Those Who Do Not
T. Rowe Price's Parents, Kids & Money survey revealed that kids who get an allowance are more money savvy than those who do not. The single biggest factor associated with financially knowledgeable kids, however, is whether their parents talk to them about money matters. Money lessons can be most powerful when parents combine conversations with experiences.

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    We share our expertise in ways that build long-term financial competency. By helping people develop the capability to make sound financial decisions...

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  3. Empowering Our Associates
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    At T. Rowe Price, living our values means always putting our clients first; fostering a collaborative, respectful, and inclusive work culture for all...

  5. Impacting Today and Tomorrow
    What we do matters and our associates can expect opportunities to create real impact at work and in the community.

  6. Pursuing Possibility with Principle
    This highlights our firm’s values: We do the right thing and put our clients first.

  7. Going Further Together
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  8. Supporting Your Path
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  9. Enriching Your Life
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