According to UN statistics, the number of people over 60 will increase to 1.4bn by 2030, from 962m in 2017, and will have more than doubled to 2.1bn by 2050. By the end of the century, the 60+ population will reach 3.1bn.
For food manufacturers, these numbers have significance beyond the growth potential they could offer. Supporting good health at all life stages is core to their sustainability missions and the vital role they can play in improving nutrition among older consumers to support healthy ageing will become more significant as the 60+ population grows.