The Square Deal

The Square Deal

Ever wonder why a Wendy’s® hamburger is square? Our founder Dave Thomas started Wendy’s in 1969 in Columbus, Ohio with a simple idea. Great food, served hot and fresh, by nice people. And the square thing? That came from his childhood role model, Grandma Minnie, who told him to Never Cut Corners. Dave didn’t have the easiest childhood. He was adopted as a baby and then his adoptive mother died when he was very young. His father remarried three times and often struggled to find a job so the family moved around frequently. Dave found solace and community in restaurants – he recalled being eight years old when he first dreamed of starting a restaurant where “everyone would love my food.” Today, we remain committed to his ideals like Quality is our Recipe® (and we still don’t cut corners), and Do the Right Thing. With his childhood as our example, our signature cause is foster care adoption and finding homes for the hundreds of thousands of children who are waiting in foster care to find their forever families. Interested in hearing more? We’ll use this space to give you The Square Deal™ – our views on food, quality, culture, children’s issues and doing our best to make Dave proud.

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Content from this campaign

Barco and Wendy’s – A Shared Commitment to Improving the Lives of Children
At Wendy’s, we have the privilege of working with some of the world’s best companies who supply everything we need to operate a best in class restaurant system. Our purpose is to provide joy and opportunity through food, family, and community, and we love sharing stories and celebrating suppliers who also embrace a commitment to a higher purpose in the communities in which they operate....
Apr 19, 2017 2:30 PM ET
A Commitment Never to Cut Corners: The Wendy’s Supplier Code of Conduct
Since our founding by Dave Thomas in 1969, we have always operated under a core set of values which begin and end with a commitment to Quality. These values extend beyond the walls of our restaurants, and Restaurant Support Center, to the long-standing, collaborative relationships we have with our trusted suppliers. Last year, we deployed our Supplier Code of Conduct...
Mar 2, 2017 10:05 AM ET
Wendy’s Isn’t Chicken When It Comes to Quality
“Quality is Our Recipe” is more than a slogan hanging on the wall of our restaurants. It’s a constant commitment to improve the quality of our menu and make our customers really happy and crave the food we craft. So, it should come as no surprise that we’re always innovating and tinkering in our kitchen (aka the Brolick Innovation Center), and in partnership with our suppliers, because...
Feb 20, 2017 11:25 AM ET
Kick Up Your Boots: Wendy’s Celebrates Cattle Ranchers at the National Cattlemen’s Beef Association Convention
Last week wasn’t a typical week in the office. Some colleagues and I jumped on a Southwest flight (LUV them) for the short hop from Columbus, Ohio to Music City USA. The reason: That’s where the National Cattleman’s Beef Association (NCBA) hosted its annual convention and trade show. It was the second year that Wendy’s® was a sponsor of this celebration of all things cattle-related. We pulled...
Feb 8, 2017 10:45 AM ET
Wendy's: It's All About Food, Family & Community
By most standards, last week was busy.  Not only did friends and fans tell us we won the internet with the most epic tweet of 2017 (their words, not ours), we also...
Jan 10, 2017 12:05 PM ET