Duckprints Done Right

Primary tabs

Duckprints Done Right

Aflac’s founders created a company worthy of integrity, respect and trust. Learn more about The Aflac Way, including how we’ve earned a place on Ethisphere Magazine’s Most Ethical Companies list every year since its inception – a testament to Aflac’s core values.

Content from this campaign

Aflac to Unveil 2016 Corporate Social Responsibility Report
Aflac is excited about unveiling its 2016 Corporate Social Responsibility (CSR) Report on July 25, where we’ll honor several Aflac CSR Heroes. One of them is Aflac Regional Sales Coordinator Tanya Winchester from ...
Jul 13, 2017 8:45 AM ET
Fortune Names Aflac to 100 Best Workplaces for Millennials List
COLUMBUS, Ga., July 6, 2017 /3BL Media/​ - Aflac, the leader in voluntary insurance sales at the worksite in the United States, announced today that the company has been named one of the 100 Best Workplaces for Millennials by Fortune Magazine. This is the third year that Fortune has published this list and the third time that Aflac has held a coveted spot....
Jul 6, 2017 11:20 AM ET
Business Lessons From a Grown-Up - Me?
I didn’t realize I had officially achieved grown-up status until recently when I returned to my Alma mater, the University of Louisiana, Lafayette, to consult on a new strategic communications curriculum, meet with students and parents, and receive an award. The award had the word “distinguished” in it, and that was my first clue. They were clearly expecting an adult, and I would need to...
May 24, 2017 8:05 AM ET
Aflac's Cause Marketing is Model for Companies That Seek Purpose with Profit
As featured on CauseTalk Radio podcast episode 207 - listen here  Today on CauseTalk Radio, Megan and I talk to Buffy Swinehart, Senior Manager, Cause Marketing for Aflac, on the company's Duckprints campaign to fight childhood cancer. One of the key features of the campaign included rallying people...
May 5, 2017 8:25 AM ET
How Aflac Raised Its Reputation Pulse Score for Its CSR Initiatives
The Trends: I recently had a conversation with the Reputation Institute, a leading research and advisory firm that collects and analyzes data and proffers advice about corporate reputation. We discussed Pulse Scores, derived from data that the Institute calculates for companies to measure their public reputation. Its algorithms are based on seven dimensions:...
May 2, 2017 8:05 AM ET