2020's Top 10 Trends in Purpose

To capture the top trends of 2020, Porter Novelli reviewed and analyzed a year’s worth of Purpose-driven news, activities, campaigns and announcements. Through this, we distilled our 10 need-to-know trends for today and tomorrow.

Operation Surprise: Team Depot Captain Tracy J.

Meet Tracy Jefferson, a Team Depot District Community Captain and Home Depot Store Manager of the Harahan, Louisiana store. Tracy lives our values in the aisles and through her disaster relief and COVID-19 volunteer work.

CBRE Global Investors Earns Accreditation for Achievement of Diversity and Inclusion Standard

CBRE Global Investors, the global real assets investment management firm, has been accredited with the National Equality Standard (NES), a globally recognized and utilized diversity certification developed by Ernst & Young LLP (EY) in conjunction with the Home Office and the Confederation of British Industry (CBI) in the UK.

UNFCU Foundation Names Stephanie Wright of Together We Bake 2020 Women's Empowerment Award Recipient

UNFCU Foundation announced that Stephanie Wright, co-founder of Together We Bake, is the recipient of its 2020 Women’s Empowerment Award.

Military Spouse Spotlight: Jennifer H.

During The Home Depot Foundation’s Operation Surprise campaign, we’re celebrating our brave service men and women by spotlighting the military members in our orange family.

We Must Collaborate, Not Compete, on Diversity

Open sharing of our data has enabled Intel to both celebrate progress and confront setbacks. It’s our responsibility to keep raising the bar on transparency for ourselves and the industry.

Diversity and Inclusion Champions in Asia

ON Semiconductor has a network of manufacturing facilities and design centers in key markets across the globe.

International Paper Global Cellulose Fibers Business Donates 1,000 Feminine Hygiene Kits to Combat Period Poverty

Each year, more than 40 million women and girls around the world are affected by period poverty – the lack of access to sanitary products, feminine hygiene education, toilets, handwashing facilities or waste management during menstrual cycles.

VF Corporation Stands Up for Human Rights, Endorses the United Nations Global Compact and the Women's Empowerment Principles

VF Corporation (NYSE: VFC), a global leader in branded lifestyle apparel, footwear, and accessories, today announced its commitment to the United Nations Global Compact (UNGC) and the Women’s Empowerment Principles.

MetLife Named One of the Top 75 Companies for Executive Women

MetLife, Inc. announced that it has been named one of the 2020+ Top Companies for Executive Women by Working Mother Media.

Latest Campaigns

  1. Sustainable Products and Innovation
    Ongoing research into innovative solutions enables CNH’s brands to manufacture products that respect the environment while satisfying customers’...
  2. AEG's Commitment to Social Impact and Volunteerism
    AEG embraces its responsibility to enrich the lives of people in the communities around the world where we do business, and to use business to create...
  3. Growth Through Sustainability
    Trane Technologies is a global climate innovator with a clear purpose to boldly challenge what’s possible for a sustainable world. See how embedding...
  4. Goals That Inspire: Environmental Stewardship
    Through our Goals That Inspire we have established aggressive commitments with targeted and measurable metrics which will require innovation...
  5. Leading ESG & Sustainability Stewardship
    The new CNH continues on its longstanding path of excellence in sustainability, which is recognized by the foremost authorities.
  6. KeyBank's Community Investment
    In states where Key has a presence, there are approximately 1.7 million low- to moderate-income (LMI) households. Many LMI individuals don’t have bank...
  7. Recognition of our Company
    As the leading sports and live music company in the world, we recognize our responsibility to provide industry leadership and to conduct our business...
  8. Aflac Insights
    Learn more about Aflac’s survey findings to better understand workplace trends as well as consumer attitudes, habits and opinions toward health and...
  9. Technology for Good
    We believe that technology, when thoughtfully and strategically applied, can bring positive, lasting change to people’s lives and communities and...
  10. Technology for Good
    We believe that technology, when thoughtfully and strategically applied, can bring positive, lasting change to people’s lives and communities and...