2020's Top 10 Trends in Purpose

To capture the top trends of 2020, Porter Novelli reviewed and analyzed a year’s worth of Purpose-driven news, activities, campaigns and announcements. Through this, we distilled our 10 need-to-know trends for today and tomorrow.

Operation Surprise: Team Depot Captain Tracy J.

Meet Tracy Jefferson, a Team Depot District Community Captain and Home Depot Store Manager of the Harahan, Louisiana store. Tracy lives our values in the aisles and through her disaster relief and COVID-19 volunteer work.

CBRE Global Investors Earns Accreditation for Achievement of Diversity and Inclusion Standard

CBRE Global Investors, the global real assets investment management firm, has been accredited with the National Equality Standard (NES), a globally recognized and utilized diversity certification developed by Ernst & Young LLP (EY) in conjunction with the Home Office and the Confederation of British Industry (CBI) in the UK.

UNFCU Foundation Names Stephanie Wright of Together We Bake 2020 Women's Empowerment Award Recipient

UNFCU Foundation announced that Stephanie Wright, co-founder of Together We Bake, is the recipient of its 2020 Women’s Empowerment Award.

Military Spouse Spotlight: Jennifer H.

During The Home Depot Foundation’s Operation Surprise campaign, we’re celebrating our brave service men and women by spotlighting the military members in our orange family.

We Must Collaborate, Not Compete, on Diversity

Open sharing of our data has enabled Intel to both celebrate progress and confront setbacks. It’s our responsibility to keep raising the bar on transparency for ourselves and the industry.

Diversity and Inclusion Champions in Asia

ON Semiconductor has a network of manufacturing facilities and design centers in key markets across the globe.

International Paper Global Cellulose Fibers Business Donates 1,000 Feminine Hygiene Kits to Combat Period Poverty

Each year, more than 40 million women and girls around the world are affected by period poverty – the lack of access to sanitary products, feminine hygiene education, toilets, handwashing facilities or waste management during menstrual cycles.

VF Corporation Stands Up for Human Rights, Endorses the United Nations Global Compact and the Women's Empowerment Principles

VF Corporation (NYSE: VFC), a global leader in branded lifestyle apparel, footwear, and accessories, today announced its commitment to the United Nations Global Compact (UNGC) and the Women’s Empowerment Principles.

MetLife Named One of the Top 75 Companies for Executive Women

MetLife, Inc. announced that it has been named one of the 2020+ Top Companies for Executive Women by Working Mother Media.

Latest Campaigns

  1. Cascale Events
    Cascale organizes and participates in a series of events, leveraging its position as a global convener of close to half the sector to bring together...
  2. CARE Corporate Partnerships
    CARE works with corporate partners globally to invest in innovative, scalable, impactful, community-based solutions.
  3. GoDaddy | Diversity, Equity, Inclusion & Belonging
    Diverse teams build better products — period. At GoDaddy, we make apps and services that our worldwide community of entrepreneurs can relate to. Our...
  4. Collective Action
    Cascale shares updates on its efforts and initiatives geared toward activating its ecosystem to develop and scale solutions that drive collective...
  5. Cascale Events
    Cascale organizes and participates in a series of events, leveraging its position as a global convener of close to half the sector to bring together...
  6. Community Impact
    The communities where Chemours operates are also where we live, work, and play, and our mutual success is one and the same. We have a vested interest...
  7. Growth Through Sustainability
    Trane Technologies is a global climate innovator with a clear purpose to boldly challenge what’s possible for a sustainable world. See how embedding...
  8. Principal Financial Group: Employee Engagement
    Talented employees are the heart and soul of our company. We believe development inspires individuals to engage, empower, and embrace a growth mindset...
  9. Approach: Our Recipe For Good Growth
    At Yum!, being a good corporate steward is a fundamental commitment and an important part of our success. Our Global Citizenship & Sustainability...
  10. Technology for Good
    We believe that technology, when thoughtfully and strategically applied, can bring positive, lasting change to people’s lives and communities and...