The Latest News From Leading Brands

Corporate and nonprofit news distributed by 3BL, including press releases, op/eds, multimedia, and the full range of stories that shape reputation.

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Awards & Rankings
Awards & Rankings
Bacardi Honored with DRiNK Magazine's First-Ever Sustainability Award
Bacardi sustainability efforts continue to draw attention, this time in China. DRiNK Magazine, Asia’s leading bar industry website, awarded the campaign the first ever Sustainability Award presented at The DRiNK Magazine Bar Awards (DMBA). A panel of 160 judges selected Bacardi a
Bacardi-Martini, Inc.
Responsible Production & the Circular Economy
Responsible Production & the Circular Economy
#TheFutureDoesntSuck: How Bacardi and Lonely Whale Are Making Waves Worldwide
Family-owned Bacardi Limited, the largest privately held spirits company in the world, and Lonely Whale, the award-winning non-profit dedicated to bringing forward courageous ideas that positively impact the health of our ocean, are working together to help rid the environment of
Bacardi-Martini, Inc.
3 kids and an adult inside of a truck
Events
Events
Film Festival Features FedEx Cares 3-min Video
Reaching a million kids around the world each year and helping a global alliance of NGOs...all in one incredible 3-minute video. Take a look and cast your vote now!
FedEx
A man in a purple polo and novelty hat holding an award
Events
Events
Missouri's Lyn Woolford Named America's Favorite Crossing Guard
After a nationwide contest to recognize and honor local crossing guard heroes, and with nearly 90,000 votes by appreciative supporters, Safe Kids Worldwide and FedEx revealed the winner of the America’s Favorite Crossing Guard contest: Chief Lyn Woolford of Ashland, MO.
FedEx
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Corporate Responsibility
Corporate Responsibility
Bacardi Bemoans Brand Greenwashing Stunts
Consumers are more sensitive to greenwashing as brands continue to ride the pro-environment bandwagon, according to 42BELOW global brand manager Kane Stanford. Speaking to AdNews on the subject, which is when brands use marketing to mislead consumers into thinking they are enviro
Bacardi-Martini, Inc.

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