The Latest News From Leading Brands

Corporate and nonprofit news distributed by 3BL, including press releases, op/eds, multimedia, and the full range of stories that shape reputation.

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FedEx
Missouri's Lyn Woolford Named America's Favorite Crossing Guard
After a nationwide contest to recognize and honor local crossing guard heroes, and with nearly 90,000 votes by appreciative supporters, Safe Kids Worldwide and FedEx revealed the winner of the America’s Favorite Crossing Guard contest: Chief Lyn Woolford of Ashland, MO.
Events
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Bacardi-Martini, Inc.
Bacardi Bemoans Brand Greenwashing Stunts
Consumers are more sensitive to greenwashing as brands continue to ride the pro-environment bandwagon, according to 42BELOW global brand manager Kane Stanford. Speaking to AdNews on the subject, which is when brands use marketing to mislead consumers into thinking they are enviro
Corporate Responsibility
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Bacardi-Martini, Inc.
Bacardi and Lonely Whale Urge Unicode to Remove All Emoji Plastic Straws On Behalf of One Bold Sea Turtle Sydney
Family-owned Bacardi Limited, the largest privately held spirits company in the world, and Lonely Whale, an award-winning incubator for courageous ideas that drive impactful change on behalf of our ocean, announced today a splashy partnership with one brave sea turtle Sydney to p
Environment
4 people sitting in the front seats of a van
FedEx
FedEx Takes to the Road to Fight #1 Killer of Youth Worldwide
Working with Safe Kids Worldwide, more than 20,000 FedEx volunteers have helped reach more than 17 million children in 10 countries with lifesaving road safety education and training.
Awards & Rankings
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Bacardi-Martini, Inc.
Miami Beach Kicks Off Plastic Free Initiative In Hopes Of Helping Environment
“We have made a commitment to eliminate one billion straws worldwide from our operation,” said Ned Duggan with Bacardi. “We are encouraging people to sip without straws and the mantra we are trying to use is “the future doesn’t suck.”
Environment

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