Traditional corporate philanthropy’s methodology of simply giving funds to worthy causes is increasingly seen as unsustainable and fading into the past. Companies are now moving beyond their bottom lines to make a measurable difference in their communities by connecting CSR efforts with their core mission, products and branding shared value.
General Motors earned a Keystone Leadership Award for its efforts to expand wildlife habitats, support pollinator health and enhance biodiversity at manufacturing locations around the world. The award honors exemplary leaders who embody Keystone’s belief that lasting results are crafted by considering diverse perspectives and building consensus.