Bloomberg's Data Initiative: Big Data for Social Good in 2018
Big data has become ubiquitous in recent years. Whether it is data-driven marketing, sports analytics, political campaigns, or national security threats, data has become central to any type of informed analysis and plan of action. Consequently, the arrival of Big data has also spawned a data industry and the emergence of data professions – data analysts, data architects, data scientists, and chief data officers.
Glassdoor Celebrates Viacom as “Company We Wished We Worked For”
Viacom has recently snagged mentions as a company with jaw-dropping workspaces, as one of the top job destinations for working moms, and as one of the top large companies to work for. With such a multidimensional environment that continually cultivates young talent and encourages next-generation development programs such as Girls Who Code, it is fitting that Glassdoor recently named Viacom as one of “11 Companies We Wish We Worked For.”
Party Like It’s 2017
I’ve had the privilege of sharing Andrew Winston’s company twice, and he’s simply brilliant. I hope you read and enjoy his writing.
Bombay Sapphire's Laverstoke Mill is a Sustainable Marvel
Since 2011, Laverstoke Mill has been home to one of the most recognisable of gins, Bombay Sapphire.

Since the gin distillery took up residence, the most striking addition to this quiet Victorian site has been the two intertwining glasshouses, designed by Thomas Heatherwick’s studio. Behind these picturesque scenes though lies the heart of Laverstoke; the ecological and sustainability emphasis that is key to the site. A biomass boiler uses by-products from the distillation to provide heat and hot water; through this, coupled with a photovoltaic array and a hydro-electric turbine on the river, up to 85 per cent of the site’s power is self-generated to reduce its carbon footprint.
The Multiplier Effect: How BAT is Advancing Sustainable Agriculture and Supporting Our Farmers
At British American Tobacco (BAT), we have a long and proud 100-year history in agriculture, working directly with farmers around the world and advancing sustainable practices. While this undoubtedly brings advantages to our business in terms of securing our source of high-quality tobacco leaf, it also plays a significant role in protecting the environment and enhancing farmer livelihoods.
Philip Morris Is Giving up Cigarettes – And Asking Consumers to Do the Same
Although it may seem counterintuitive for a company to discourage consumers from buying its products, we have seen this strategy work in brands’ favors in the past – Patagonia’s “Don’t Buy This Jacket” campaign resulted in an overwhelming positive response from consumers who took extra time to learn about the brand’s mission before making a purchase. Now, one company with a notoriously controversial product is attempting to pivot its business model to be more socially responsible – and marketing directly to consumers during this transition.
Subscribe to