Back in 1991, the tense “Cold War” environment of the post-WWII era was coming to an end. President George H.W. Bush, a veteran fighter pilot in WWII and “Cold War Warrior,” addressed the U.S. Congress (January 19th) to deliver his State of the Union address. “We stand at a defining hour,” he declared. “What is at stake is more than one small country (referring to Iraq at that moment); it is a big idea – a New World Order, where diverse nations are drawn together in common cause to achieve the universal aspirations of mankind…peace, security, freedom, and the rule of law. Such is a world worthy of our struggle and worthy of our children’s future.”
Clarity helps us achieve our goals more efficiently. It seems so simple and, to be frank, that’s the annoying part about it. Somehow it’s the simple things that we let drop. It’s important for each of us to articulate exactly where we’re coming from, what our viewpoint is and what information we think we’ve heard. Sometimes we try to interpret messages we get from people. I’ve spent a ridiculous amount of time reading into messages to try to understand the meaning, and even with that investment, I’ve been woefully wrong. The key here is that it’s not a one-way street. Sometimes those conversations are hard and it takes courage to have them — while other times, they’re easy and a relief to stakeholders or fellow colleagues because everyone knows the deal.
In our new report, TURNING POINT: Corporate Progress on The Ceres Roadmap for Sustainability, we take a closer look at how more than 600 of the largest U.S. companies are responding to these calls and positioning themselves for success in a world increasingly shaped by unprecedented environmental and social challenges. The analysis specifically takes a closer look at the progress of more than 600 companies to meet 20 key expectations of sustainability leadership within the areas of governance, disclosure, stakeholder engagement, environmental and social performance, as outlined in the Ceres Roadmap for Sustainability.