BY ALYSSA DANIGELIS
Photo: Conventional cattle ranching (left) compared to regenerative cattle ranching (right). Credit: Savory Institute
Timberland set new 2030 environmental goals today. The global outdoor lifestyle brand wants all of their products to have a “net positive” effect on nature, giving back more than they take.
Within 10 years, the VF Corporation brand’s specific, measurable goals are: 100% of products across footwear, apparel, and accessories designed for circularity, and 100% of natural materials sourced from regenerative agriculture.