Creating Shared Value

A shift in business thinking is creating new opportunities for competitive advantage, corporate profitability, and social impact, according to FSG co-founders Michael E. Porter and Mark Kramer in The Big Idea: Creating Shared Value, the featured cover story in the January/February 2011 issue of Harvard Business Review (January/February 2011). 

The creating shared value approach will change the face of business. FSG works with global corporations across all sectors to implement shared value strategies. Companies such as Hewlett-Packard, Eli Lilly, Medtronic, Merck, Microsoft, Nestlé, Pfizer, Shell, TNT, and UBS have already started using the this approach to achieve new levels of social impact while improving corporate profitability.  

Learn with FSG as we develop new case studies, articles, and tool kits that will help companies map out their shared value journey. 

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Content from this campaign

Corporate Responsibility
New Report: Shared Value in Emerging Markets
Corporate Responsibility
Shared Value: the Questions Investors Need to Ask Companies
Events
Shared Value and Global Health Webinar: Stories of Implementation
Corporate Responsibility
VIDEO: Shared Value in Côte D'Ivoire
Corporate Responsibility
Forbes India Magazine: The Real Benefits of Capitalism
Events
Motion Graphic: Creating Shared Value: It's the Future
Corporate Responsibility
“Creating Shared Value” Harvard Business Review's Top Article of 2011
Corporate Responsibility
Forbes on Shared Value: How Businesses Can Benefit
Corporate Responsibility
Latin America Leads the Way in Creating Shared Value
Corporate Responsibility
Creating Shared Value in India